Largan Precision Co. Ltd., the world's largest cell phone camera lens maker, said Monday its sales in November hit a record high for the sixth consecutive month on an increase in shipments. Last month, Largan posted NT$1.29 billion (US$42.61 million) in sales, up 2 percent from October and up 37 percent from a year earlier. In the 11 months to November, Largan said, it recorded NT$11.03 billion in sales, up 52 percent year-on-year. 'Demand for consumer electronic products, in particular smartphones, remained strong,' Taiwan International Securities analyst Michael Chiang said. 'Companies like Largan are no doubt the beneficiaries of the market trend,' he said. In addition to the rising shipments, Chiang said, Largan has also seen benefits from its strategy to develop high-end products, which refer to 5 megapixel lenses or more advanced models. 'The high-end products have boosted the company's average sales price. I expect Largan will again break its monthly sales record in December,' Chiang said. At an investors conference in late October, Largan Chairman Chen Shih-ching said 5-8 megapixel lenses accounted for more than 50 percent of the company's total sales in the third quarter, and that the ratio was expected to rise in the fourth quarter. Eight megapixel lenses alone account for almost 10 percent of the company's sales, market observers said. They said investors have been upbeat about the company's earnings outlook on high hopes that the second generation of Apple's iPad will be equipped with a camera, which will further boost Largan's shipments. 'Such optimism has largely factored in Largan's share price as the stock has had a strong showing recently,' Chiang said. Since the end of October, Largan shares have risen more than 20 percent. However, Chiang said due to the significant gains, investors had better exercise caution when trading the stock as there is limited room for upside. 