Thirty-six-year-old Ian Althoff, a self-professed casual baseball fan, purchased a fitted New York Yankees baseball cap Monday for the retail price of $33.99. 'I've been meaning to get a hat, so I thought I'd just go ahead and get a Yankees one,' Althoff told reporters from inside a Lids store at the Willowbrook Mall in Wayne, NJ. 'I like Derek Jeter. And [ex-Yankee Hideki] Matsui is good. The NY in the middle is pretty cool.' Althoff's new Yankees hat is the 4,754,833,624,064th of its kind purchased since 1913. 