Shopping disputes on Internet auction Web sites have been listed as the leading complaint by Internet users in Taiwan in 2009, according to a study by the Taipei-based Net Consumers Association (NCA). The NCA received 498 complaints from online shoppers in 2009, with some saying the merchandise they bought was not as new as claimed by the seller, some complaining that the color of the clothes they bought online were not the same as pictured, and others accusing the sellers of backtracking on their promise to give refunds. In its report released on Dec. 29 to publicize the top-10 online complaints in Taiwan, the NCA said annual turnover on online auction sites has grown from NT$51.7 billion (US$1.6 billion) in 2006 to NT$107 billion in 2008. The surging market turnover, however, was accompanied by a growing number of disputes, the association said, and it urged the government to establish laws regulating online auction trading and set up an arbitration mechanism to resolve disputes. The second biggest complaint on the NCA's top 10 is the lack of customer service on shopping Web site portals, with dissatisfaction with the online game 'Happy Farm, ' widely described as the 'heartbreaking farm,' coming in third. The NCA said it receives at least two complaints nearly every week regarding shopping sites that do not have a customer service hotline or virtual stores that do not respond to customer grievances. As to the popular Internet game 'Happy Farm, ' the association said that although the game has drawn at least 3.2 million players in Taiwan, many of them were not 'happy' playing the game because of system failures and other players stealing and destroying their crops. Other top-10 complaints included e-mail spam, Web game treasure disputes, online dating traps, substandard tour packages, online phishing, and online gambling, according to the NCA. 