Hsinchu City has won the bid to reassemble and host the Taiwan Pavilion from the 2010 Shanghai World Expo at a cost of NT$458.88 million (US$14.45 million) , the Taiwan External Trade Development Council (TAITRA) announced Thursday. Hsinchu emerged as the winner from a field that included Miaoli County and Haur Luen Enterprise Co. Ltd because it made the highest bid, said Chao Yuen-Chuan, president and CEO of TAITRA, the sponsor of the Taiwan pavilion. The pavilion is valued at NT$700 million, and is expected to generate more than NT$6 billion in additional benefits for the city of Hsinchu in the hotel, restaurant, marketing and transportation industry, according to Chao. Chao said that the pavilion will be dismantled soon after the Shanghai Expo closes on Oct. 31, and will be shipped back to Taiwan for reassembly. The pavilion will be rebuilt next year in Hsinchu City on a 4.9-hectare site owned by Taiwan Fertilizer Co., Chao said. The city government will invite the architectural team that built the pavilion in Shanghai to supervise the reconstruction work, he added. 'The people of Hsinchu are supporting the city government's move to have the Taiwan pavilion rebuilt in the city as a boost to its tourism, along with its hi-tech industries, ' said Wu Chun-chi, head of Hsinchu City Government's Department of Economic Development. Hsinchu City is home to the Hsinchu Science Industrial Park, where hundreds of Taiwan's high-tech companies, including AU Optronics, United Microelectronics Corporation and TSMC, are located. TAITRA will donate to Hsinchu NT$186 million worth of the pavilion's hardware and software, including the registered trademarks Taiwan Pavilion Day View Image, Sky Lanterns and Mountain, and Taiwan Pavilion Logo, Chao said. According to TAITRA, the Taiwan Pavilion has been one of the most popular booths at the Shanghai Expo, drawing more than 400,000 visitors as of August, and rated by the Japanese weekly 'Flash' in June as the best of all national pavilions at the expo. 