I'd never had a new car, always used.  And when I say used, I mean 1973 VW Bug, no heat, no air, in Atlanta traffic.  That was until I got married.
Well hello fellow Atlanta person. I also buy used, but most people tend to look down on it
My husband gave me a brand new car for a wedding present!  We've now been married 22 years and it was the ONLY new car we've ever bought - LOL!  While I loved it, it's better use of our money to buy used, but it took us a little while to realize that.
If you keep a new car long enough it comes out about even! If you keep that in mind then a new car actually becomes a great investment!