Medical marijuana ad limits get final OK in Denver

The ordinance approved Monday prohibits most kinds of outdoor marijuana ads. Billboards, bus-stop placards and roadside sign spinners would all be banned.

Under the ordinance, medical marijuana businesses will still be allowed to advertise in venues such as newspapers, radio, and online,but they would have to include the disclaimer that marijuana products are for registered Colorado medical marijuana patients only.

The vote to pass the measure was unanimous.

A preliminary version passed 13-0 last week. Some marijuana businesses support the ban because they say some advertising feeds a perception that marijuana is being used recreationally. Other marijuana businesses say the ban hurts small shops that can't afford newspaper or radio ads.

Michael Elliott, Executive Director of the Medical Marijuana Industry, released the following statement in regards to Monday's vote:

"We are glad to see that the ordinance passed," Michael Elliott, Executive Director of the Medical Marijuana Industry, said after Monday's vote. "We believe it appropriately balances the interests of the city and the medical marijuana community."