Product news

Learn about new prominence metrics (formerly known as share of voice) now offered in Microsoft Advertising. These useful metrics provide clearer insight on where your ads appear on search result pages and help you to better optimise your performance.

In today’s digital era, consumer expectations of a fast, trustworthy and reliable online experience are high. To create a better experience, we’re rolling out parallel tracking, the final URL suffix, and increasing the available custom parameters.

Price Extensions are a pay-per-click extension that displays your products or services, along with their corresponding prices, to searchers. Utilising them will add more value to key business information highlighted in extensions. We're bringing Price Extensions to Microsoft Advertising Editor so you can now manage them in bulk.

Learn about how you can save time and enhance your campaigns with new and improved recommendations, utilising state-of-the-art AI-powered suggestions that are customized, easy to understand, and insightful.

Starting in August 2019, Bing Ads will no longer support the ability to create destination URLs at all entity levels (keywords, ads, ad groups and campaigns). By the end of 2019, we’ll begin the process of no longer serving entities with destination URLs.