It's that most glorious time of year when the world wakes up from it's sleep, shakes off the
snow and rises to greet the sun after it's long winter nap. There is something in the air that
just makes you want to turn a cartwheel and sing "Spring is bustin' out all over!"
This month in Welcome Home magazine spring into action and get that spring cleaning
finally started. Ever wonder what Easter symbols really mean? Check out the 411 on the
traditions and their origins. Want to hold your best yard sale ever? Let us tell you how! We
will get you started on cleaning up and clearing out those winter blues and help educate you
on Easter as well. Take our advice and start preparing now to get your life organized for your
best spring ever!
Please enjoy this issue of the magazine!
Have a hoppy April, and as always, Welcome Home!
If you have comments or suggestions please email us at welcomehome@activeezine.com ,
we love to hear from you! Also if there is a subject that you would like to see covered, let us
know! We look forward to hearing from you!

Southern Pines Realty
www.southernpinesrealty.com

800-308-3865

Welcome Home!
Table of Contents
4

Recipe And Design
A tasty recipe and a stylish home design how to.

5 6

Steps To Yard Sale Success
Fast hints to get your sale started.

The Easter Lily And Other Easter Flowers
Discover what makes a beautiful Easter bouquet.
6-7

8 - 11 Easter Time: It’s Most Popular Symbols
The origins of the Easter symbols we love.

16 - 17 Products To Love!
Hot trends, technological wonders of tomorrow and so much more!

18 City Spotlight
Houston, Texas. The say everything’s bigger in Texas, including the
fun!
19 Businesses That Make A Difference
Ben and Jerry’s, so much more than famous, fabulous Ice Cream.

Welcome Home is for entertainment
purposes only. This magazine is not
intended to solicit other brokersʼ
listings. If you are currently working
with another broker, please disregard
this information.
All pictures courtesy of sxc.hu unless
otherwise noted. Thanks to Wikipedia
for Random Fact information and aid.

Editor in Chief - Phly Jambor
The information provided in this publication of
Welcome Home or on any website maintained
by U.S. Cybertek, Inc. or any of its subsidiaries,
divisions, affiliates, agents, representatives,
licensors, licensees or employees (collectively
Publisher) is intended as a general guide
illustrating common methods of common
practices, and the publisher makes no warranty
or guarantee whatsoever of the safety,
effectiveness, or other characteristic of any
methods or products described herein. Neither
does the Publisher assume any liability for
information published in any website or other
publication to which reference may be made
herein. Readers are cautioned to review and
comply with all written instructions, safety
bulletins, and other materials provided in
connection with any of the products mentioned
herein and all products used in connection with
any of the methods described. Neither Published
nor any of its subsidiaries, divisions, affiliates,
agents, representatives, licensors, licensees or
employees shall in any case be liable to you or
anyone else for any loss or injury or any direct,
indirect, incidental, consequential, special
punitive or similar damages arising out of your
use of or failure to use any of the methods and/
or products described in this publication or any
other publication or websites to which reference
may be made herein. Publisher disclaims all
warranties, and any warranty or guarantee of
safety, merchantability, or fitness for any
particular purpose lies solely with the
manufacture(s) of any product described or
recommended or used used in connection with
any methods described or recommended.

Recipe and Design
Apricot-Glazed Carrots

Handsome Belted Pillow

They say that carrots are good for your eyes and whether
that is true or not, these carrots are certainly good for
your taste buds.

Sew the striped silk rectangles together, leaving
an 18-inch opening along one long side; turn.
Insert the pillow form through the opening; handstitch the opening closed.
Turn each long edge of the linen rectangle under
1 inch; press. Fold rectangle in half with right side
inside. Sew the short ends together to make a
tube and turn right side out.
Stitch one length of knotted fringe trim to each
edge of the linen tube. Slip the tube over the
striped silk pillow.
Wrap the belt around the pillow; buckle. If
necessary for a tight fit, punch additional holes in
the leather and carefully trim the excess leather
with a crafts knife.
Courtesy of Better Homes and Gardens.com

6

Steps To

Success

It's now officially summer and for
many people, that means yard sale (or
garage sale) time. Have a yard sale and
get rid of all those things that you have
tossed during your Spring cleaning
"spree."
Now that you have all of this "stuff,"
what do you do with it?
Step One: Get it organized. Put books
with books and dishes with dishes. You
get the picture. All like items together.
Step Two: Write the ad for your yard
sale and get it to your local newspaper
and Recycler publication. When writing
your ads and your yard sale signs,
remember that the words that sell the
best are "Collectibles" and "Everything
Must Go!" Your yard sale sign should
be written with a bold black marker on
a bright yellow card stock. It really
catches the eye and makes it easier to
read. Don't make the mistake of writing

too small. Make your printing large
enough that people can see it when they
drive by. Add a large arrow - and don't
forget to put your address on it.
Step Three: Price your items. Some
things like books and sweaters or other
clothing, will sell better if you sell them
as two-for-one or three-for-one. Create
small cards to place on your set of
books say, "3 for $5.00." Now, aren't
you glad you already have all your
books together?
Step Four: Set up your tables and other
areas for your sale. Set up a table
especially for smaller items such as
jewelry. Antique dealers have a secret
for selling small items: display them on
a dark colored tablecloth. This shows
them off better than light colors or bare
tables. Also, sorting jewelry into
individual baggies gives the idea that
each item is special - even if it's not!

Step Five: Ready, Set Go! You have
everything ready so now you can sit
back and rake in the cash. Well, not
really. If you want to really sell, you
need to join the crowd and talk to your
customers. Make them happy. Give a
toy to a child. Dicker over the price of
an item. Throw something in for free
and tell them, "The more you buy, the
cheaper you can get it." Your goal here
(besides making money) is to get rid of
your clutter!
Step Six: When the yard sale is over,
don't put everything that's left back into
your house. It's tempting to save it for
the next yard sale but you'll usually just
end up selling the same items over and
over again. Take everything to a charity
such as Good Will or the Salvation
Army. That will make your yard sale a
true success - cleaning out all of your
unwanted stuff!

Written by Jude Wright. Courtesy of Articlesbase.com

The Easter Lily and Other Easter Flowers
Easter flowers have always brought beauty and spirituality to the special holiday. There are a
variety of elegant and vibrant flowers that enhance the meaning of Easter. These flowers are
used to decorate homes, churches, and are even given as gifts. They make for great table center

piece for family and friends to enjoy while eating their delicious Easter dinner. When selecting
the perfect flowers for your holiday celebration, it is important to know the types of flowers
that are typically used to renew this meaningful occasion.
1. Easter Lily - The Easter Lily is the most popular Easter flower. Although the traditional
Easter lily is white with a bell-shaped flower, there are a number of different colors of lilies to
choose from such as pink, white, yellow, and red orange. Originating in Japan, the Easter Lily
symbolizes purity and renewal of Easter. Because of the shape of the Easter Lilies petals,
Christians refer to them as the trumpet of God summoning Jesus to return.
2. Hydrangeas - Another popular flower for the Easter holiday, the Hydrangea, is a short
growing shrub with stunning blooms. This beautiful flower will bloom in the spring making it a
great choice for the Easter holiday. The flower head of the hydrangea is big, round and
consists of a number of differ color hues such as white, blue, and pink. It is a popular
decorative flower for such places as a church and it is also a popular Easter gift, especially for
hosts of Easter dinners.
3. Daffodils - Daffodils, also known as Narcissus, are another popular Easter flower. This
vibrant flower contains six petals which are yellow. Daffodils symbolize rebirth and eternal life
which is relevant to the Christian meaning of Easter. Daffodils also bloom in the spring.
According to Christian beliefs, the flower bloomed during Christ's resurrection.
4. Tulips - The tulip is a popular flower that adds beautiful decor to Easter celebrations. The
elegant tulip symbolizes the rebirth of spring and true love. This striking flower blooms in the
spring and the flower itself has a teacup shape. Tulips are available in a broad spectrum of
colors.
5. Hyacinths - The Hyacinth is available in a variety of colors that include white, blue, purple,
and pink. These gorgeous flowers are often used in Easter bouquets and as a table
centerpiece. The flower petals are small and it blooms in the spring.
6. Azaleas - Many people give Azaleas as an Easter gift. They are available in a variety of
beautiful colors such as orange, white, red, and pink. They bloom around Easter time which
makes them a popular choice for the holiday.
When you ask people what they think of when they reflect upon Easter, many will say colored
eggs and colorful Easter baskets. These are widely known Easter symbols; however, beautiful
colorful flowers have had a long Easter history. When planning your Easter celebrations,
consider including eye-catching flowers such as the traditional Easter Lily. It will make your
holiday much more meaningful and memorable.

Written by Adriana N. Courtesy of Articlesbase.com

Easter Time And It’s
On Easter weekend those of the Christian faith
(Catholics, Orthodox, Protestants, Anglicans,
Baptists...) celebrate the crucifixion and the
resurrection of Jesus Christ.
In the past, the Easter Sunday was generally reserved
for the baptism of a large number of catechumens.
Also, the council of Lateran (1215) ordered that those
who reached the age of reason had to take the Holy
communion at least once a year (in French "faire ses
Pâques"). So Easter is the most important Christian
celebration of the year.
In Romance languages, Pâques or Pascua... is derived
from the Greek word "Pascha". In the Germanic
languages, "Easter" - also called "Pascha" - was taken
from "Eastre", the Saxon goddess associated to the
Spring. Indeed, many years ago, the Saxons
celebrated the god of the Spring, called "Eostre" and
held festivals every year to celebrate the Spring
Equinox, when the day and the night were equal
length.
These festivals were celebrated to ensure fertility
across both the land and people. The Saxons converted
to Christianity and the name of their celebration
became "Easter" in order to celebrate both the Spring
and the religious Pascha times. The idea behind the
two occasions is different, but they share common
symbols and traditions that people still use today.
Briefly explained, the Christian Easter occurs as
follows: the first Sunday after the full moon that
follows the spring equinox (according to the Gregorian
calendar). Except for the Orthodox church that still
refers to the Julian Calendar (13 days behind the
Gregorian calendar).
So Easter is a mobile holiday that oscillates between
March 22nd and April 25th. Regarding Easter Monday,

Most Popular Symbols
it is just a bank holiday and it has no religious meaning.
Since many centuries, in addition to the religious Easter
traditions people celebrate the festive Easter season by
organizing family gatherings, giving presents, sending
greeting cards and much more.
Easter, both religious and popular has its symbols. Here
are a few ones:
The Easter Bells
In some European countries, Easter bells have a great
symbolic aspect. In the ancient times, the bells of our
churches were ringing every day of the year to invite
people to attend the mass, to celebrate a royal wedding,
the birth of a prince, or for any other public event.
On Maundy Thursday, all the bells will stop ringing: they
leave our countries for Rome where the Holy See is
located and they will be blessed by the pope. Since Jesus
died on Good Friday and resurrected on Easter Sunday
these days of silence are a symbol of mourning and
recollection. Therefore, the bells will ring again on Easter
Sunday, returning from Rome where they brought Easter
eggs that they will drop in our gardens. Besides Jesus'
resurrection, Easter bells also symbolize the rebirth of
the Spring.
The Easter Eggs
The use of eggs in celebration existed long before our
modern day observance. Indeed, in Egypt and ancient
Persia, people were used to dye eggs with the colors of
the spring and gave them to their relatives. Eggs were
considered as symbols of rebirth. Centuries ago,
Christians gathered on the public places and were
looking for eggs: after the privations of Lent, Christians
appreciated to eat those eggs. It was the forerunner of
our Easter egg hunt. Another custom was that, at the
end of the Easter Mass, our kings distributed eggs
(usually made in a luxurious material, painted,

engraved ...) to the noble of their court. The most
famous eggs are FabergĂŠ eggs. Thus the tradition
of Easter eggs is not just commercial but well an
old tradition.
The Easter Chicken
Where do the eggs come from? From the chicken...
so, as the chicken gives her eggs (decorated or
not) it's an essential Easter symbol. The Easter
chicken custom is popular in many countries but
originated from Austria. Today, it is often
symbolized by a chicken made out of chocolate.
Depending of the country, the Easter chicken is
replaced by chicks, cock, stork, cuckoo, etc.
The Easter Bunny
The first animal that has been associated to Easter
was not the rabbit but well the hare. The hare is an
animal symbolizing abundance, proliferation and
renewal. He was regarded as an animal very
prolific, especially in the spring and was a symbol
of life and fertility. It may have its origins in an
ancient oriental culture. The rabbit was the symbol
of Eastre, the Saxon goddess. The idea of the
rabbit as a part of Christian tradition was
introduced in colonial days by the Germans. The
hare and the rabbit were associated to the Easter
eggs for the first time in Alsace and Germany six
centuries ago. In some countries, Children are
taught that the Easter Bunny brings treats on the
night before Easter. The eggs, rabbits and
chocolate are closely linked!
The Lamb
In the New Testament, Jesus is often identified
with the lamb, and especially the paschal lamb, as
there is a parallel between his death and that of
the paschal lamb - the lamb, is sacrificed in both
western and eastern religions. By the blood of
Jesus Christ, the people of God is released from
death and can enter into a new life. And so, in

many countries, people eat a leg of lamb on Easter
Sunday.
The Cross
The symbol of the cross has been associated with
Christianity and Easter since the first centuries after
Jesus' death. The cross was a symbol of Jesus, who
died to save all those who receive baptism, it was
also a symbol of cruelty throughout the Roman
Empire. Today Christians view the cross as a symbol
of courage and salvation. In Anglo-Saxon countries,
people bake "hot cross buns" (buns marked with a
cross) that they eat on Good Friday.
The lily
This flower; which is also an Easter symbol, is a
Japanese flower. The lily is the symbol of the arrival
of the Spring, purity and holiness. This flower is
known for its beauty and its pride. A legend says
that at the time Jesus went to a place, all the
flowers, plants and animals bowed to his passage,
except the lilies: they were too proud. But when the
lilies saw Jesus on the cross, their head bent and
since that day, they continue to bend their head as
a sign of respect. Nice legend, isn't it?
The Easter Water
It is an old custom that disappears...
Unknown today, the Easter water was an important
Easter element for our ancestors as it was deemed
to have very beneficent virtues.
Early in the morning, before the sunrise, people
went to the river and brought several gallons water.
The Easter water and a branch that people received
at the church on the Sunday before Easter Sunday
were used the bless the home and protect it against
inclemencies. People also drank this water to cure
diseases.
Now that you know the origins and symbols of the
holiday of Easter, I wish you a happy Easter!
Article by Holly Day. Courtesy of Articlesbase.com

Spring Cleaning For

Procrastinators

Does the phrase "spring cleaning" strike fear and loathing into your heart? Does it seem like the
Mt. Everest of housekeeping - something that only a few can ever claim they attempted and
succeeded? Don't fear. Spring cleaning doesn't have to be so scary, but it is something we should
all do. It's also not just about cleaning blinds and sweeping baseboards, though that is good too.
Instead, you can use spring cleaning as a great way to remember to schedule maintenance and

service checks on your house that will prevent
problems down the line. So, pull on a pair of
your cutest rubber gloves and get to work.
Sarah on "scheduling spring cleaning" "It is
really easy to think of spring cleaning as an
overwhelming task. My husband and I have
been known to turn spring cleaning into
summer cleaning because we conveniently
"forget" to do it, or in other words, just put it
off. This year, I picked a day in the calendar
and called my in-laws to spend time with the
kids so we can really focus on the tasks at
hand. It's a win-win, since the kids get a day
with the grandparents and we get a solid
block of time to get it done."
Alicia on "a perfect reason for a party"

"I am the first one to admit that I am better
about cleaning my house when I know
someone is coming over. Thus, to motivate
myself to get moving on the spring cleaning, I
have been holding a Welcome Spring party for
the last few years. Because I want a sparkling
environment for the party, my house gets the
attention it deserves. I kill two birds with one
stone: spring cleaning, and catching up with
dear friends."
Here are some tried-and-true tips for tackling
this task:
1. Make the Big List. There really is nothing
better than seeing a laundry list of everything
that needs to get done and then being able to
cross it off, one by one. Make a big list of all
the seemingly small tasks and chores and as
you're knocking them off, you'll get a little
thrill each time you check something off.

2. Break it Down. Look at your house room by
room. If you think of everything that has to
get done in your entire house, you'll feel
defeated before you even begin. Start with
one room and map out the critical tasks for
whipping it into shape. Doing so also makes it
easier for you to figure out how accomplish
step 3.
3. Divvy It Up. Don't be a martyr and try to
tackle the project by yourself. If you live with
others, they should pitch in as well. Make sure
to sit down with your roommates or family
and decide who should do what. You can let
them pick which tasks they want, delegate
based on age and ability, or give them the
luck of the draw. If you choose the latter,
write down each task to be accomplished on a
scrap of paper. Put the pieces in a bowl and
have each person pick a chore to do from the
bowl.
4. Get Started. It sounds simple, yes, but it's
true. Once you get the ball rolling, it's much
easier to keep it rolling. If you're
procrastinating, start with something small.
For example, grab a bottle of glass cleaner
and go to town on one mirror or window.
You'll get some instant gratification, which will
make you more likely to just keep on going.
5. Give Yourself a Break. Nobody said spring
cleaning had to be perfect, or be done in one
day. Start small. Consider devoting one hour a
week for five weeks, rather than picking one
"doomsday" day for spring cleaning.
We know these tips will help you get your
Spring Cleaning done in no time!

Written by Alicia Rockmore & Sara Welch Courtesy of Articlesbase.com

Easter Eggs:
Traditions & Practices Worldwide

If you think about Easter the first thing that one thinks of is Easter eggs. Easter eggs used to be
a symbol of fertility and new life as per the Orthodox and Catholic, Christians - however these
days Easter eggs can also be made use of as being a gift giving idea. Chocolate Easter eggs
make tasty gift ideas and are able to come in several different shapes and forms.

Although the Religious festival of Easter is far
more typically referred to as a
commemoration of the Resurrection of Christ,
Easter was initially famous a long time before
this by Pagans. For Christians the egg
consequently represents new life, a practice
which has held up into recent times where it's
epitomized by using the chocolate Easter eggs
we now see at Easter time.
What are Easter eggs without the Easter
bunny? The Easter rabbit can be tracked back
to the Pagan days. Worldwide, the Easter
bunny is a most important image of Easter
much like how Santa Clause is the symbol of
X-mas. The Easter rabbit is known to disguise
Easter eggs and young children like the idea
of having to go on an Easter egg hunt to try
and find many of the stashed eggs.
Designing hard-boiled Easter eggs at Easter
time is an additional well-known tradition and
one of which comes from the belief that the
1st eggs ever offered at Easter were birds
eggs. Because of this, these eggs were
painted in bright colors, which would give
them further meaning as a gift item therefore, the tradition continues.

Slavic countries, eggs are colored red that
displays a symbol of the blood of Christ.
Egg rolling is known as a well-liked Easter
activity in the UK which is commonly
undertaken on Easter Monday - where families
nationally will spin their adorned Easter eggs
down a hill. According to where within the
continent that you are, the champion may be
dependent on the egg that rolls the furthest,
endures the most rolls, or is thrown between
two pegs. A little well-known truth is that the
date of Easter Sunday shifts from year upon
year simply because it is according to the
lunar calendar. It is celebrated on the very
first Sunday right after the full moon, on or
soon after March twenty-first.
A worldwide practice, Easter is one of the
most important times of the year for
individuals everywhere across the planet.
Easter really should be a period to spend with
your family but furthermore an occasion to
remember the resurrection of Jesus. The
actual notion of supplying family chocolate
Easter eggs is great to get anybody directly
into the true Easter spirit.

The practice of coloring eggs in vibrant
colorings, representing the rainbows, sun light
and fresh colors of springtime, goes back to
the Middle Ages and it's still an important
custom for many Christian believers today.
The fact is, in Germany it is traditional to
paint eggs green and ingest them on
Covenant Thursday - the Religious feast or
sacred period falling on the Thursday just
before Easter - which usually commemorates
the very last Supper of Jesus Christ with his
twelve Apostles. In addition, in Greek and
Written by Sarah Purcell. Courtesy of Articlesbase.com

Products To Love In April
Cleaners of the world rejoice! There has finally
come a product against which no stain stands a
chance. The aptly named Mr Clean Magic Eraser
is exactly that, magic! I used this amazing spongy
block to remove crayon and marker from walls,
books, toys and a child. It then was used to clean
three doors and their door frames, a sink, a
shower head, the actual shower and the same
child it cleaned earlier. (Paint this time instead of
marker) It has completely earned my everlasting
devotion and highest praise. So do I believe in
magic? You bet! Please click here for more
information.

FIE

LD

TE

ST

ED

Reviewed and Tested by Rural Jungle Testing

Hop is all about achieving one's dreams,
regardless of how fantastical those dreams
may seem. Hidden deep inside the mouth of a
moai statue on Easter Island is a candy factory
that produces the world's Easter candy and
looks like a cross between Willy Wonka's
Chocolate Factory and Santa's Workshop. The
Easter Bunny's son E.B. dreams not of taking
his rightful place as the next Easter Bunny, but
of becoming a famous drummer--a situation
that his father finds highly disappointing. In
the human world, Fred O'Hare is also a
disappointment to his father; he's a young
man who can't seem to find a job that he's
passionate about--indeed, he's a slacker who
can't seem to find any job at all. E.B. and Fred
meet on the streets of Hollywood and become
unlikely roommates in a borrowed mansion. As
the two struggle to find and pursue their
dreams, hilarity ensues and each character
learns a surprising lesson from the other.

Bring spring into the life of someone
you love this Easter! Shower someone
special with 75 fresh blooms, straight
from your favorite garden. Soft hues of
daisy poms mixed with mini carnations,
asters and alstroemeria make the
perfect bouquet. Please click here for more
information.

Perfect for Easter Dinner with the family! You
can taste the Nueske family tradition in every
gently smoked, lean bite of this superb,
award-winning applewood smoked ham. One
of Nueske's most popular selections, this ham
is accented by a hand-applied honey glaze
that gives it a mild, sweet flavor. It comes
fully cooked, already cut into neat, even
slices. Serve at room temperature or gently
warm in your oven. Your guests will be
impressed, and they'll never guess how little
time you spent preparing it. Low in salt. No
water added. Please click here for more

information.

Remember when we talked about getting rid of one
thing before you bring another one in the house?
Well, we found the must have thing to bring home as
a reward for all your spring cleaning! The Ben and
Jerry's Homemade Ice Cream Book is the perfect
sweet reward for any occasion. This producer of
fantastically creamy ice cream is also a dedicated
force for good in the world today. Involved with
nearly every good cause on the planet and giving
millions to those who need it every year, Ben and
Jerry始s is much more than just a taste bud pleaser.
So take home their recipe book (and a pint to go with
it!) and do the world some good. Please click here
for more information.

City Spotlight

Houston, TX
If you are traveling to Houston, Texas there are

Museum of Natural Science. Once there you can

quite a number of things you can do while you are

view the collection of dinosaurs, or go through the

there. Houston, Texas is a great city to explore

planetarium and the butterfly center. You can

and there are a number of attractions that will

even watch a film at the museums IMAX Theater.

keep you occupied for as long as you are there. Of

The Museum of Fine Arts is one the places to visit

the many attractions and things to do there are a

because it houses a large selection of art. You will

few that are a must see.

find art ranging from African tribal art to

Places to visit - In Houston, Texas the most

Renaissance and expressionist Art. The museum

popular place to visit is the NASA Johnson Space

has a section of the building that displays art from

Center. The Space Center is NASA’s official visitor

students and residents from the Houston, Texas

site and its history dates back to before the famed

area. The first public park in Houston, Texas is

Apollo 13 mission and that infamous line, that

Hermann Park and it is a great location to visit if

everyone seems to know, “Huston we have a

you are interested in nature and exploring. This

problem”. You are able to go on a tour of mission

park has a large wooded section for everyone who

control and go through one of the simulations

goes there and there is also jogging trails, areas

they have and experience what astronauts go

to walk your dog, an outdoor theater and a golf

through when going to space. The NASA Johnson

course. There is also the Houston Zoological

Space Center in Houston, Texas is a perennial

Gardens located in the park that you can visit. It

favorite of children and adults alike. They also

also a good place to relax and spend a quite day

have many education programs including day

getting away from it all. Houston, Texas is filled

camps, space school, scout camp and education

with many more fun things that you can do that

outreach. If you are not into the Space Center ,

are not mentioned here but will fill up the time

you can direct your senses to the Houston

you will be spending in the city.
Written by Frank Starc, courtesy of Articlesbase.com

Businesses That Make
A Difference

In 1977 lifelong friends Ben Cohen and
Jerry Greenfield completed a
correspondence course on ice cream
making from the Pennsylvania State
University.

On May 5, 1978, with a $12,000
investment the pair opened an ice cream
parlor in a renovated gas station in
downtown Burlington, Vermont. The
founders were able to combine ice cream
making with social activism by creating
a three-part mission statement that
considered profits as only one measure
of success. Their mission statement has
three parts: a Social Mission, a Product
Mission, and an Economic Mission.
Their Social Mission describes the
company’s need to operate in a way that

recognizes their influence on society, and

“sustainable financial basis of profitable
growth, increasing value for [their]
stakeholders and expanding
opportunities for development and career
growth for [their] employees.”
"Underlying the mission of Ben &
Jerry’s is the determination to seek new
and creative ways of addressing all three
parts, while holding a deep respect for
individuals inside and outside the
company and for the communities of
which they are a part."

the importance of improving the
quality of life all over the world.
Their Product Mission states that they
will always strive to make the finest
quality products, working to use
natural, wholesome ingredients. It also
states that they will advertise business
mannerisms that respect the Earth.
Their Economic mission describes their
promise to operate their company on a

Check out www.benandjerry.com to find
out more.

Random Facts

This month's random fact gives us the background on one of Easter's floral stars: The Easter Lily.

Zantedeschia aethiopica (common names Lily of the Nile, Calla lily, Easter lily, Arum lily, Varkoor, an Afrikaans
name meaning pig's ear); is a species in the family Araceae, native to southern Africa in Lesotho, South Africa, and
Swaziland. It is a rhizomatous herbaceous perennial plant, evergreen where rainfall and temperatures are
adequate, deciduous where there is a dry season. Its preferred habitat is in streams and ponds or on the banks. It
grows to 0.6-1m (2-3ft) tall, with large clumps of broad, arrow shaped dark green leaves up to 45cm (18in) long. The
Inflorescences are large, produced in spring, summer and autumn, with a pure white spathe up to 25cm (10in) and
a yellow spadix up to 90mm (3 1/2 in) long.

A number of cultivars have been selected for use as ornamental plants. 'Crowborough' is a more cold tolerant
cultivar growing to 90cm (36in) tall, suited to cool climates such as the British Isles and north-western United States.
'Green Goddess' has green stripes on the spathes. 'White Sail', growing to 90cm tall, has a very broad spathe. 'Red
Desire' has a red instead of yellow spadix and appears to be rare. 'Pink Mist' has a pinkish base to the spathe. In
order to introduce colors to the large white Calla Lilies just like the many color varieties available with the dwarf
summer Calla Lilies, attempts to hybridise Zantedeschia aeithiopica x Zantedeschia elliotiana have resulted in
albino progenies, which are non-viable.

It has been cultivated for the Easter floral trade since the early 20th century; hence the (ambiguous) name 'Easter
lily', common in Britain and Ireland. It has become an important symbol of Irish Republicanism since the Easter
uprising of 1916. It is the National Flower of St. Helena, where it grows widely.