Noctua has packaged the NH-U9B in an attractive, dark red, blue and black, trimmed with all white. This should attract a bit of eye traffic on the shelf. To the right Noctua has listed the more prominent features just above a see through cut-away exposing the cooler itself. Worth noting also is that Noctua includes a tube of NT-H1 premium grade thermal material to use with the NH-U9B.

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The right of the NH-U9B has a couple of illustrations to help explain the simplicity of the LGA775 and AMD mounting systems. At the very bottom is another couple of illustrations, this time showing overall measurements next to an included parts list.

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The rear of the packaging is packed with even more information to aid in your knowledge about the purchase. Noctua has listed six features with images to aid in the understanding. The bottom is an explanation of some of the science behind what actually makes Noctua coolers as quiet and efficient as they are.

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Spinning the box around to the remaining left side, Noctua comforts other countries with a brief explanation of the cooler and its included parts. At the bottom Noctua shows their pride, proudly displaying all of their product awards.

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Not usually a point of interest, but I felt it was worth showing. Noctua adds information to the consumer at every turn. This is in fact the top of the box, where Noctua utilized the open space to show off the specifications of the heat-sink and the fan of the included NH-U9B.

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With the outer cardboard box removed, you are greeted with an all-white cardboard inner shipping package. The NH-U9B is shipped in a snug fold-over cardboard container that keeps it protected from damage during shipping. There is an additional white box inside as well, that is shown to the right. This box has all the hardware and tools you will need to use this cooler on your motherboard.