The Potential of Workshops vs Blogs for User Involvement in Service Innovation
This article discusses different ways in which users may be involved in the ideation phase of service innovation and the results and limitations of such involvement. The study compares the use of a blog and two differently setup future workshops one with users only and the other with a mix of users and employees in a library. The authors' study shows that the blog is efficient in giving the users voice whereas the mixed workshop method involving users and employees is particularly efficient at qualifying and further developing ideas. The findings suggest that methods for involving users in ideation should be carefully selected and combined to achieve optimum benefits and avoid potential disadvantages.
This is the second in a series of working ::: papers published by the Higher Education ::: Academy to disseminate information about ::: the project entitled 'What is learned at ::: university: the social and organisational ::: mediation of university learning' (SOMUL). ::: This second working paper focuses on the ::: organisational mediation of learning, i.e. how ::: institutional characteristics shape the ::: student experience and resultant learning ::: outcomes within an increasingly diverse ::: higher education system.