how has nike become so successful
Executive Summary: Constant innovation has been the byword for Nike's success. This case study analyses the ever-evolving marketing strategies adopted by Nike to become a global brand.
Nike. NIKE, Inc.'s competitive benefits program provides employees with the opportunity to stay fit, ensure the wellness of their families, and create a positive working environment.That is why every geography provides for variable health coverage, fitness center memberships, time off, retirement savings, and more.ike. NIKE, Inc.'s competitive benefits program provides employees with the opportunity to stay fit, ensure the wellness of their families, and create a positive working environment.