He and his wife, Connie Koch, own the Jose Bravo Coffee Co., which buys and markets part of the 40,000 pounds of environmentally friendly coffee the farm produces each year.
The Jose Bravo Coffee Co. distributes environmentally friendly coffee.
Meanwhile, the total value of households' stock holdings grew more than fourfold over the 1990s, and stocks as a share of households' total assets increased from 10 percent in 1990 to 28 percent in 1999.