Two men confer while standing in a front of a stone wall with writing on it, while others sit at outdoor tables in the background.
Two men are speaking in front of a store and watch others.
The system is the UPC or in the case of books a EAN/ISBN number that when a book is scanned by a retailer identifies the book, format, suggested price point, genre, etc. --Tom Fogarty, Soundscan executive in charge of Bookscan.