A man in a cowboy hat rides a rodeo horse, as another man stands inside the enclosed area and a group of people stand outside the gates to watch.
A man in a cowboy hat practices riding a rodeo horse in the arena.
These  (1) direct savings from lower compliance costs, (2) process efficiency and other productivity gains, (3) environmental and health benefits not captured within normal market transactions, and (4) spillovers and/or learning induced by either the technology investment, or the R and D efforts.