According to a 2013 article in Market Tech Blog, "83% of Americans want brands to support causes and 41% of people bought a product from a company because they knew the company was associated with a cause."
ອີງຕາມບົດຄວາມ 2013 ໃນ Market Tech Blog, "ຊາວອາເມຣິກັນ 83% ຕ້ອງການແບເພື່ອສະຫນັບສະຫນູນສາເຫດແລະ 41% ຂອງປະຊາຊົນຊື້ຜະລິດຕະພັນຈາກບໍລິສັດເພາະວ່າພວກເຂົາຮູ້ວ່າບໍລິສັດແມ່ນ ທີ່ກ່ຽວຂ້ອງກັບສາເຫດ."