1. In a content distribution facility that stores content files available for distribution to a content consumer, an improvement of a revenue distributor for facilitating distribution of revenue generated pursuant to distribution of the content files to the content consumer, said revenue distributor comprising: an includable distribution party identifier adapted to receive indications of identities of at least a first set of possible revenue distribution parties, said includable distribution party identifier for identifying which, if any, possible revenue distribution parties form includable distribution parties that are includable in distributions of revenue generated responsive to distribution of selected ones of the content files that are downloadable to the content consumer; a revenue allocator adapted to receive indications of the includable distribution parties, if any, identified by said distribution party identifier to be includable in the distributions of the revenue and said revenue allocator adapted to receive indications of at least a first selected demand indicia, said revenue allocator for allocating amongst the includable distribution parties proportionate shares of the revenue that is generated pursuant to a proportionality scheme, the proportionality scheme derived, at least in part, by the at least the first selected demand indicia.