1. A method comprising: determining a plurality of search results associated with a search criteria; determining a first number of links on a first search result from among the plurality of search results; determining a second number of links on a second search result from among the plurality of search results; determining a first distance between a third search result from among the plurality of search results and a third home page associated with the third search result, wherein the first distance is a first number of web pages between the third home page and the third search result; determining a second distance between the fourth search result from among the plurality of search results and a fourth home page associated with the fourth search result, wherein the second distance is a second number of web pages between the fourth home page and the fourth search result; determining a display order for the plurality of search results at least in part by comparing the first number of links to the second number of links and by comparing the first distance to the second distance; and displaying the plurality of search results in the display order on a user interface, wherein displaying the plurality of search results comprises: displaying the third search result on the user interface; displaying the first distance on the user interface proximate to the third search result; displaying the fourth search result on the user interface; and displaying the second distance on the user interface proximate to the fourth search result.