1. A positioning environment analysis apparatus, comprising: an environment analysis data loading unit for loading environment analysis data to be used for analysis of location determination performance from one or more of a collection server, a positioning database (DB), and a user terminal; and an analysis and prediction unit for evaluating and predicting, based on the environment analysis data, location determination performance values for respective points in a service area, for respective positioning resources, wherein the analysis and prediction unit comprises: a basic positioning environment analysis unit for detecting a present state of distribution of the positioning resources by directly utilizing and analyzing the environment analysis data; a location determination performance prediction unit for deriving the location determination performance values that are predicted when the positioning resources are used at the respective points in the service area by processing and analyzing the environment analysis data; and a positioning data-based analysis unit for deriving both results of performing positioning at an actual site based on the environment analysis data, and location determination performance that is capable of being obtained from the results of performing positioning.