1. An information processing method for use with an electronic information processing apparatus which is subscribed to by a plurality of subscribers, the method comprising the steps of: preparing a basic database arranged to be accessible to each subscriber; preparing a subscriber database for storing information associated with each goods having at least one of an aesthetic and impressive attribute unique to each subscriber; and converting said at least one of said aesthetic and impressive attributes so as to correspond to a unified classification and a unified evaluation of said basic database, so that information from said subscriber database corresponding to said unified classification and unified evaluation can be fetched by said basic database.