1. A method for identifying significant media granulars, comprising: partitioning a media document into one or more media granulars; assigning a score to each of the one or more media granulars; monitoring, by one or more processors, said one or more media granulars to detect one or more user actions on said one or more media granular; updating, by one or more of the processors, the score associated with a respective one of the media granulars based on a number of user actions detected on the respective one of the media granulars; identifying a media granular as significant based on the score meeting a threshold; and maintaining a level of a given newly created instance associated with the media granular, wherein the level indicates a number of times the given newly created instance's media associated with the media granular has been changed into a different type of media, different types of media comprising at least textual form and pictorial image.