1. A system for performing focus group studies on at least one software application accessible by remote computers over a network, comprising: a plurality of respondent computers operatively coupled to the network, each of said respondent computers having a respondent software device programmed to download and run the software application from the network and including a respondent graphical user interface programmed to operate substantially simultaneously with said software application on said respondent computer, said respondent graphical user interface including at least two rating buttons, said rating buttons including a favorable rating button and an unfavorable rating button; and at least one moderator computer operatively coupled to each of said respondent computers having a moderator software device and a database, said moderator software device being programmed to communicate with each of said respondent software devices operating on said respondent computers, collect rating signals from the respondent computers corresponding to activation of said rating buttons on said respondent graphical user interfaces of said respondent computers and store data associated with said rating signals collected in the database.