1. A system comprising: an event detection server including a processor and memory storing instructions that, in response to receiving social media data from at least one data source, cause the processor to: apply a set of filter modules to the social media data to generate a data store, the data store comprising a set of identified concepts and corresponding attributes of the social media data; select one of the set of identified concepts from the data store using a corresponding threshold value associated with the attributes of the social media data, wherein the corresponding threshold value is associated with three or more distinct attributes of the social media data related to the identified concept and wherein one of the attributes of the social media data is an authorship value and the corresponding threshold value represents at least three or more similar identified concepts associated with different authorship values; generate an event detected cluster using the selected identified concept; generate a verification score for each item of social media data associated with the event detected cluster, the verification score being indicative of a veracity of the event detected cluster, wherein the verification score is determined by analyzing at least a user category, a social media category and an event features category relating to each item of social media data associated with the event detected cluster; and present the event detected cluster and verification score.