1. A platform for a real-time, non-intrusive, transparent monitoring of application-level data activity on a mobile data network so that the activity may be correlated to specific users or aggregated and then reported to an operator, the monitoring platform comprising: a plurality of collectors distributed throughout the mobile data network, each collector corresponding to and being in communication with a corresponding router in said mobile data network to receive substantially all of the data communications from said router, said collector inspecting said communications to detect source IP addresses and correlating said communications with phone numbers associated with user mobile devices; a data manager receiving data from a plurality of said collectors, said data manager augmenting said received data by querying carrier information to determine at least some of locations of the users, demographics of the users, content of the site accessed by the users, types of applications users are accessing, device types of users, said data manager monitoring said received data and augmented information to monitor aggregate usage of said network to satisfy a set of defined real-time reports, and said data manager maintaining a database storing said received data and augmented information; a report manager, cooperating with said data manager, to develop and test new reports, said report manager receiving operator instructions specifying information to be included in said new report and causing said data manager to monitor received data and augmented information to satisfy said new report and to include said new report in said set of defined real-time reports.