1. A system, comprising: an awareness data gather module configured to: gather awareness data associated with a user, an application, and a device; and gather second awareness data associated with a second user, a second application, and a second device wherein the second application is not the same as the application; an awareness data relevance module configured to: determine a relevance of the awareness data; and an awareness data use module configured to: use the relevance of the awareness data to provide information including at least a portion of the awareness data to a third user.