1. A method of managing a service, the method comprising: receiving, from an entity, a request to provide the service for a domain; communicating one or more data to said entity; obtaining, from a published name record, one or more name server values associated with said domain; comparing said one or more data with said one or more name server values; determining, based on said comparing, that the service is to be provided for said domain, where the service is based on a specification provided by said entity; and after said determining, providing the service.