1. A method, comprising: receiving multimedia data from a source device, the multimedia data including content and metadata associated with the content; determining first content information from the metadata of the received multimedia data; determining second content information from the content of the received multimedia data; generating third content information as a function of the first content information and the second content information using a content awareness algorithm; searching one or more data repositories for relational information associated with the third content information; retrieving any found relational information from the one or more data repositories; and displaying the retrieved relational information alongside the multimedia data on a display device.