1. A method comprising: receiving, at a processor associated with a network site, an information request relating to a first location and a first user of a social network; searching, by the processor, network data corresponding to a plurality of users of the social network, each of the plurality of users associated with respective prior activity on the social network; identifying, by the processor, a second user associated with prior activity associated with the first location; directing, by the processor, a question relating to the information request to the second user; receiving, by the processor, an answer to the question from the second user; and providing, by the processor, the answer to the first user.