1. A computer-implemented method for providing videogame gameplay, comprising: executing one or more computer software modules on a videogame platform to generate, for a player, a virtual environment associated with a videogame; receiving, by a peripheral connected to the videogame platform, data stored in a social expression card's machine-readable storage, the received data comprising auxiliary data and data relating to a virtual good, the machine-readable storage comprising a radio-frequency identification (RFID) tag, the peripheral comprising an RFID reader; commanding presentation of the virtual good in the virtual environment, the presentation of the virtual good being determined, in part, by the auxiliary data.