1. A method of providing targeted advertising content to an operator of a vehicle, the method comprising: employing vehicle data acquisition devices to collect operator attribute information from vehicle trace data of the vehicle as the operator operates the vehicle; a processor of the vehicle applying a statistical analysis on the operator attribute information for determining a probability of demographic characteristics of the operator of the vehicle, the probability of demographic characteristics of the operator based on the operator attribute information is weighted based on a likelihood that at least one group of operator attribute information has a greater influence of impacting the determination of the demographic characteristics; identifying demographic characteristics of the operator as a function of the determined probability; and selecting the targeted advertising content using the identified demographic characteristics of the operator; communicating, via the vehicle, the targeted advertising content to the operator of the vehicle.