1. A method for automated personal video recording on a multi-user personal video recorder (“PVR”), the method comprising: recording for a borrower a show owned by the borrower, the borrower being a user having allocated storage space on the PVR optionally including free space, the show having a storage space requirement exceeding the borrower's free space by a deficit amount; selecting, in dependence upon the deficit amount, one or more lenders, wherein the lenders are users having allocated storage space on the PVR including free space; and borrowing, in dependence upon the deficit amount, from the lenders for the borrower, at least one loan amount of storage space.