1. A computer-implemented method for messaging integration of a business object, comprising: displaying, by a messenger, message text within a messaging session; embedding, within the messaging session, the business object in the message text; performing, from within the messenger, an action to the business object; and identifying a pronoun in the message text; and visually distinguishing, in the message text, the identified pronoun to correlate the identified pronoun with the business object, wherein the identified pronoun references the business object.