1. A method for creating at least one new thread associated with an online conversation, the method comprising: monitoring the online conversation to detect a new or updated element of the online conversation; extracting the detected new or updated element; analyzing the online conversation and the extracted detected new or updated element to determine if a new online conversation has started; extracting a plurality of members associated with the online conversation based on the determination that a new online conversation has started; extracting a plurality of content associated with the extracted detected new or updated element based on the determination that a new online conversation has started; prompting a user to determine if a new online conversation should be created; creating the new online conversation based on the user determining that the new conversation should be created; and notifying the plurality of extracted members about the created new online conversation.