1. A method for analyzing viewer response to a display object, the method comprising the steps of: exposing a viewer to a display object for a first time period; asking the viewer which first area of the display object the viewer noticed; exposing the viewer to the display object for a second time period; asking the viewer which second area of the display object the viewer noticed; correlating the areas with elements comprising the display object; displaying the order in which the elements were noticed by the viewer.