1. An information processing apparatus comprising: an action recognition unit configured to recognize an action state of a user based on a measurement result obtained by a sensor carried by the user; an image processing unit configured to perform a process regarding an amount of information on an image photographed by a photographing unit based on an action state of the user recognized by the action recognition unit during photographing by the photographing unit carried by the user; and a transmission control unit configured to cause the image processed by the image processing unit to be transmitted to an image processing device used to perform image recognition.