1. A computing device comprising: a processor; and a memory comprising instructions stored thereon that, responsive to execution by the processor, cause the processor to perform operations comprising: downloading one or more encoded images; delaying decoding of at least one of the encoded images; ascertaining at least one of a use type of the delayed at least one encoded image or a likelihood of use of the delayed at least one encoded image; and decoding the delayed at least one encoded image on demand based on the ascertained at least one of the use type or the likelihood of use of the delayed at least one encoded image.