1. An apparatus comprising: an encoding engine configured to: receive a plurality of image frames of a video signal; identify a region of interest, ROI, associated with one or more objects of interest, OOI, within respective image frames where a center point of the ROI is determined based at least in part on center points of the OOI, and where the center point of the ROI is identified as the weighted center of all of the OOI within the ROI region as identified by P c = ∑ i = 0 N ⁢ P i / N where P i is the center position of each of the detected OOI regions, and N is the number of detected OOI regions; encode the ROI associated with one or more OOI within respective image frames based on one or more bit densities that are higher than a bit density of a background region, wherein the background region surrounds the one or more ROI associated with the one or more OOI; and a transmitter coupled to the encoding engine and configured to transmit the encoded plurality of image frames to one or more recipients.