1. A method of performing white balancing for a captured image, said method comprising: sampling image data from said captured image using a camera system producing sampled image data; determining a likely illuminant for said captured image using a function of a set of weights resident on said camera system and said sampled image data, wherein said set of weights is derived using crowdsourcing procedures, wherein said determining said likely illuminant comprises calculating and using a summation of each weight of said set of weights combined with image data comprising coordinates and associated color data related to said sampled image data; and computing a white balance correction for said captured image using said likely illuminant.