1. A method of interactive content management, comprising: obtaining, by a first mobile device, a digital representation of an environment, the digital representation comprising location data associated with the first mobile device; recognizing, by at least one of a server and the first mobile device, an object from the digital representation as a target object considered to be part of a game based at least in part on the location data, identifying, by at least one of a server and the first mobile device, content information associated with the target object based on a location of the target object:, accessing, by at least one of the server and the first mobile device, the content information via an information address associated with the target object; and visually presenting, by the first mobile device, the content information within the game based on the location data associated with the first mobile device and a position of the target object relative to the first mobile device.