1. A computing device, comprising: a display screen; a computing device processor; a head tracking subsystem configured to generate position information corresponding to a position of a head of a viewer of the computing device relative to the computing device; a data optimizing component configured to utilize an averaging function to average position information; a memory device including instructions that, when executed by the computing device processor, cause the computing device to: acquire the position information by the data optimizing component; associate the position information with a first weighting factor, the first weighting factor configured to control a responsiveness of displayed content due to a change in the position of the head of the viewer; acquire previously averaged position information; associate the previously averaged position information with a second weighting factor, the first weighting factor being different from the second weighting factor; generate averaged position information by applying the at least one averaging function to the position information, the first weighting factor, the previously averaged position information, and the second weighting factor; acquire, by a rendering component configured to operate on the computing device, the averaged position information from the data optimizing component; and render, by the rendering component and based on the averaged position information, content at a variable rate.