1. A method of creating a question title that is representative of a content of the question and optimized for a search engine, the method comprising: receiving a document in which a title optimized for a search engine is desired; identifying a maximum number of characters the search engine reads when characterizing the document, the maximum number of characters set as a maximum size; applying phrasal analysis to the document; identifying topics included in the document; computing candidate titles based on the identified topics; sorting the candidate titles based on the number of topics in each candidate title; selecting the candidate title with the largest number of topics as a candidate optimized title; selecting the candidate optimized title as a final optimized title, in response to determining that the candidate optimized title character length is less than the maximum size.