1. A method for displaying a 3D image in virtual reality, said method comprising: defining, by a system including a processor, a hyper parallax transformation matrix based on user eye position; applying, by the system, said hyper parallax transformation matrix to a scene graph to cause hyper parallax transformation of said 3D image in virtual reality, the hyper parallax transformation changing a point which is a center of rotation of said 3D image to a center of gravity of said 3D image, and the hyper parallax transformation including exaggerating parallax of said 3D image in response to user motion, the exaggerating of the parallax of said 3D image including zooming into a portion of said 3D image; and displaying, by the system, the exaggerated parallax of said 3D image in response to the applying of said hyper parallax transformation matrix.