1. An image pickup apparatus, comprising: an image pickup element for picking up a subject image; a display section for outputting image data acquired by the image pickup element; a control section for executing a display control of a guide frame to be displayed on the display section; and a detecting section for detecting a starting recording of a moving image, wherein the control section executes a control of determining at least a form of a guide frame for a still image based on recording mode setting information for a still image set in advance, a control of outputting the guide frame corresponding to the determined form to the display section, and a control of stopping the outputting of the guide frame for a still image to the display section based on detection information from the detecting section.