1. A data enrichment apparatus enabling generation of richer point of interest content, comprising: a processing resource arranged to access, when in use, location data having temporal data associated therewith, and to group a part of the location data according to a predetermined criterion; wherein the processing resource is arranged to support an analysis module capable of inferring temporal access information from the part of the location data grouped, the temporal access information being indicative of at least one of opening hours and hours of business of a point of interest associated with the part of the location data grouped.