1. A method for encoding the color of an object in multispectral form by adaptive compression, the method comprising: determining an identifier of the color in the form of the logistics-dedicated code and having a European Article Numbering (EAN), Universal Product Code (UPC), or Domain Name System (DNS) distributed management structure; inserting a marker at the beginning of said code indicating that the code is a color code, as well as the type of storage; and creating a color encoding using said code and the marker, which provide access to the bidirectional spectral reflectance of the color stored either offline or on a network, or both offline and on a network, and having a rendering model that is predetermined by said marker, wherein the functions characterizing the color of the item are subject to a double compression level: interpolation by sealed cubic spline, then the description of the coordinates of the interpolation points via relative pitches between points on the x-axis and y-axis.