1. A method, in a computer system, for generating metadata based upon data contained within image information provided by an image capture device, the image information including image data suitable for processing by an image display application program to render a displayed image, the method comprising: acquiring, by a data transfer interface, image information responsive to a request to acquire image data; analyzing, by an image data analysis component associated with an image acquisition service, the acquired image information to render at least one new metadata value for the image information; and integrating the at least one new metadata value with the acquired image information.