1. A computer-based method for categorizing body shape comprising the steps of: providing a data set of body shape-defining measurements of a portion of the body of interest from a plurality of subjects' bodies, wherein the measurements define a silhouette and profile (front and side) perspectives of the portion of the body of interest; conducting a principal component (PC) analysis of the data set of measurements to calculate and generate PC scores; conducting cluster analysis using the PC scores as independent variables to produce cluster analysis results; and establishing one or more body shape categories from the cluster analysis results, thereby categorizing body shapes of the plurality of subjects.