1. A system for delivering a multi-media message, the system comprising: a processor; a first module configured to control the processor to present a preview of a personal animated entity to the recipient, wherein the personal animated entity is received from a sender who selected an image file having marked facial features for creating the personal animated entity, wherein the personal animated entity is based at least in part on the image file; and a second module configured control the processor to, upon approval of the preview from the recipient, display the multi-media message to the recipient via the personal animated entity.