1. A method comprising: i. receiving user uploaded video or audio content, the video or audio content having been uploaded by a user to a first party's social networking site for distribution from the first party's social networking site to the public, in which the user uploaded video or audio content has been altered relative to a corresponding version of the user uploaded video or audio content; ii. processing the user uploaded video or audio content; iii. generating fingerprints from the processed, user uploaded video or audio content; iv. identifying reference content, from a universe of reference content, that is a possible match of the user uploaded video or audio content, said identifying being based at least on a generated fingerprint and being performed by a computer system configured to perform such act; v. providing a computer controlled online interface associated with the first party's social networking site through which a result of manual human review of a queue generated by the first party's social networking site is obtained, the queue for review by a second party, different than the first party; vi. providing access to a copy of the user uploaded video or audio content via the queue of the computer controlled online interface; vii. in response to providing access to the copy of the user uploaded video or audio content via the queue of the computer controlled online interface, obtaining manual human assessment data from the second party through the computer controlled online interface associated with the first party's social networking site, the manual human assessment data indicating a result of a comparison of the copy of the user uploaded video or audio content and data associated with the reference content by one or more human reviewer(s); viii. using the manual human assessment data in concluding that the reference content corresponds with the user uploaded video or audio content; and ix. controlling distribution of the user uploaded video or audio content from the first party's social networking site to the public based on the concluding.