1. A method for sensing an individual's immersion in an experience for rating a media comprising: stimulating an individual with a media containing an event; sampling a first signal from a brain of the individual substantially concurrently while stimulating the individual with the media; sampling a second signal from a heart of the individual substantially concurrently while sampling the first signal from the brain; decomposing the first signal and the second signal into a frequency domain; and calculating an engagement value using one or more frequencies from the first signal and a frequency from the second signal defining an amount the individual is acting without thinking in response to stimulation of the event for comparison with a reference value thereby rating the media based on the difference between the engagement value and the reference value of the media.