1. A system, comprising: an image module that is configured to access an image of an item; an identification module that is configured to identify a previous purchaser of the item in the image; an image query module that is configured to query, using the image of the item, a collection of images whose contents include items associated with the previous purchaser of the item and offered for purchase by a network-based publication system; and an item match module that is configured to match the item in the image to one or more items offered for purchase by the network-based publication system based on a result of the query.