1. A heat-shrinkable cylindrical label that can be fastened to an object such as a container by heat-shrinking, comprising: two-dimensional images expressing three-dimensional design images that are printed on a cylindrical label body, in which printing is conducted on the basis of two-dimensional image data, which three-dimensionally expresses a three-dimensional model on a flat surface by three-dimensionally correcting data obtained by actually measuring heights of projecting and recessed parts and colors on a surface of the three-dimensional model, and in which each three-dimensional design image includes a portion which corresponds to the projecting part of the three-dimensional model and which is expressed as bright and a portion which corresponds to the recessed part of the three-dimensional model and which is expressed as dark; and further comprising an imaginary vertical reference line in the cylindrical label body, wherein the three-dimensional design image existing in a side region deviating from the imaginary vertical reference line in a circumferential direction of the cylindrical label body has an emphasized three-dimensional presentation compared to the three-dimensional design image existing in a target region including the imaginary vertical reference line.