1. A print and colorimetry control device comprising: a print control section that controls so that an image for which colorimetry is to be carried out is printed on a printing medium, based on predetermined image data; a determining section that determines a determined position where a colorimetry section is caused to carry out colorimetry for the image based on a printing position of the image on the printing medium; a feeding section that feeds the printing medium having finished printing, based on the determined position; and a colorimetry control section that controls the colorimetry section based on the determined position so that the colorimetry section is caused to carry out colorimetry thereby to obtain a colorimetric value of the image, wherein the colorimetry control section is configured to control a drier that dries the printing medium, and when a forced drying that forcibly dries the image on the printing medium, the image is dried by the drier before colorimetry is carried out; the colorimetry section and the drier are provided at respective predetermined positions in a medium feed direction; the determining section computes a distance from the image via a position of the drier to the colorimetry section in the medium feed direction when the forced drying is carried out; and the feeding section feeds the printing medium printed with the image via the position of the drier based on the computed distance.