1. A method for recording a voter's ballot selection in an election, comprising: receiving information about a plurality of candidates; laying out a ballot, said layout including the information; printing a ballot on at least a portion of one side of a substrate, said ballot including a plurality of indicia and associated response bubbles, wherein said indicia and bubbles are arranged in a predefined orientation, wherein said response bubbles are of a substantially elliptical shape; providing said ballot to a voter for casting of at least one vote by placing a mark within at least one of the response bubbles; retrieving a completed ballot after said voter has cast the at least one vote; and scanning said completed ballot, using an optical scanning device, to detect and record only those marks within the response bubbles as votes for candidates represented by the associated indicia.