1. A method for measuring image recognition accuracy comprising: locating, by a computing device, an identifier in an environment, wherein the identifier is configured according to a predetermined format and wherein the identifier identifies an actual characteristic of an object; locating, by the computing device, the object in the environment; determining, by the computing device, a perceived characteristic of the object; determining, by the computing device, from the identifier, the actual characteristic of the object; comparing, by the computing device, the actual characteristic of the object with the perceived characteristic of the object; determining, by the computing device, whether the actual characteristic of the object substantially matches the perceived characteristic of the object; in response to determining that the actual characteristic of the object does not substantially match the perceived characteristic of the object, determining, by the computing device, a change to make for improving image recognition; and making, by the computing device, the change for improving image recognition.