1. A computer-implemented method comprising: at a first device, receiving a first user selection of a preference for one or more aesthetic attributes to be associated with the first user and to be projected to a second user capable of viewing either the first user or an object associated with the first user, and storing the preference for the one or more aesthetic attributes; capturing an image of the first user; evaluating the preference; selectively augmenting the image of the first user using the one or more aesthetic attributes and presenting, on the first device, image data that is augmented by the one or more aesthetic attributes; receiving, at a second different device not associated with the first user, the preference for the one or more aesthetic attributes; identifying, at the second different device, image data associated with the first user and selectively augmenting the identified image data using the one or more aesthetic attributes; and presenting, on the second different device, the identified image data that is augmented by the one or more aesthetic attributes.