1. An imaging apparatus comprising: an imaging unit configured to capture an object image; a processing unit configured to perform a dodging process for an image signal generated based on the object image; and a color conversion unit configured to perform a color conversion on the image signal in accordance with a color specified by a user operation, after the dodging process is performed, wherein a color point to be converted is specified from a plurality of color points in a predetermined color space by the user operation, and the color conversion unit converts the specified color point into another color point included in the plurality of color points in the predetermined color space.