1. An image gloss control apparatus comprising: a first control component that controls an image forming/fixing component, which forms an image on a recording medium using a colored image formation material and fixes the image, so that a first image is formed in a high gloss area having a high gloss level on the recording medium or an area including the high gloss area on the recording medium and is fixed to generate a high gloss image in the high gloss area; and a second control component that controls the image forming/fixing component, so that a second image having a density lower than a density of the first image is formed in a low gloss area having a gloss level lower than the gloss level of the high gloss area on the recording medium where the first image is formed or the low gloss area on the first image and is fixed, wherein the high gloss image is generated without using a transparent toner layer.