1. A method of operating a gaming apparatus configured to provide player access to at least one gaming apparatus feature, said method comprising: receiving a token corresponding to an identity of a player; defining a first password that is associated with the identity of the player, wherein the first password is stored in memory; receiving at least a second password corresponding to the token, wherein the second password is defined using password elements, wherein the password elements of the second password include at least one alphanumeric character and at least one image; determining whether the second password is valid by comparing the second password with the first password stored in memory; and providing player access to at least one player wager account at the gaming apparatus if the second password matches the first password stored in memory, wherein the method further includes, receiving a player name using the token and determining whether the second password corresponds to a password associated with the received player name to determine whether the received player password is valid.