1. An ophthalmic imaging apparatus comprising: a measurement unit configured to acquire a data set by applying optical coherence tomography to a three-dimensional region of a subject's eye including an area extending from an anterior surface of a cornea to a surface of a retina; an eye model generation unit configured to acquire values of one or more parameters of the subject's eye by analyzing the data set acquired by the measurement unit, and to generate a three-dimensional eye model based on the values acquired; and a simulation execution unit configured to execute a simulation based on the three-dimensional eye model generated by the eye model generation unit.