1. A method, comprising the steps of: tracking an active prop on stage during filming of content; the active prop recording scene information, wherein the scene information comprises reflection data that indicates reflections of objects that reflect onto the active prop, and wherein the active prop includes at least one charge-coupled device (CCD) recording the reflection data; identifying locations in the content where dynamically replaceable assets can be inserted; establishing dynamically replaceable assets in one or more of the identified locations in the content; determining location information for at least one dynamically replaceable asset based on the tracking of the active prop on stage during filming of the content; and using the reflection data to configure visual effect settings, wherein the visual effect settings are configured to cause a new texture for the at least one dynamically replaceable asset to include a representation of actual reflections from the scene when the new texture is rendered with the visual effect settings.