1. A method for identifying virtual objects having inappropriate content in a virtual universe (VU) having one or more regions and a set of virtual objects, the set of virtual objects having content, and the method comprising: rating each of the set of virtual objects with a rating based on the content of each of the set of virtual objects, wherein the rating for each of the set of virtual objects is generated at initial creation of each of the set of virtual objects; monitoring movement of each of the set of virtual objects within the VU; scanning an inventory of an avatar to determine the rating of each virtual object in the inventory in response to a movement of the avatar from a first region to a second region of the one or more regions, the second region having a rating level; and determining whether to restrict movement of each virtual object of the inventory to the second region, the determining based on the rating of each virtual object and the rating level of the second region.