1. A method for geodetic surveying of an object ( 1 ), using a geodetic measuring instrument ( 2 , 2 ′) comprising electronic recording means ( 3 , 3 ′) for acquiring a recorded image ( 4 ) of at least the object ( 1 ) to be geodetically surveyed, comprising the steps determination of the angle orientation of an acquisition strip ( 5 ) of the recording means ( 3 , 3 ′), acquisition of the recorded image ( 4 ), visual display of at least a part of the recorded image ( 4 ) in the form of a display image ( 6 , 6 ′, 6 ″), determination of a recorded image coordinate ( 7 ) by establishing at least one associated display image coordinate ( 8 , 8 ′, 8 ″), and transformation of the recorded image coordinate ( 7 ) into at least one geodetic parameter—in particular a solid angle or a polar angle, wherein the determination of the recorded image coordinate ( 7 ) by establishing the at least one display image coordinate ( 8 , 8 ′) comprises the following partial steps: calling up of at least one template ( 10 , 10 ′) which at least partly models the object ( 1 ) to be geodetically surveyed, positioning of the at least one template ( 10 , 10 ′) on the display image ( 6 , 6 ′, 6 ″), in particular by establishing at least one display image coordinate ( 8 , 8 ′, 8 ″), adaptation of the at least one template ( 10 , 10 ′) to the recorded object ( 1 a, 1 a ′) and determination of the recorded image coordinate ( 7 ) by means of at least one characteristic point ( 11 , 11 ′) of the at least one template ( 10 , 10 ′), wherein the adaptation of the at least one template ( 10 , 10 ′) to the recorded object ( 1 a, 1 a ′) is effected by means of matching and comprises the following partial steps: local matching of the template ( 10 , 10 ′) with the recorded object ( 1 a, 1 a ′)—in particular by generation of points ( 17 ) of fit with direction vectors ( 18 ) and global matching using the results of the local matching—in particular based on the points ( 17 ) of fit with the direction vectors ( 18 ).