SEO Basics: A complete guide to the 3 factors in search rankings
This is a high-level look at the three main factors involved in search, the art and science of attracting qualified visitors from search engines.
SEO agencies
Beyond paid and organic, there are other types of SEO and specialties and niches within search marketing. Such as local SEO (appearing within maps), technical SEO, international SEO, Amazon, YouTube, Bing and many others. <anchor>SEO agencies</anchor> will put in work to improve all of the above.
SEO Agency: Improve Rankings & Grow Search Revenue | Orbit Media
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# Search Engine Optimization (SEO) Agency

## Rank to win on every term that matters.

Where does your website rank on the search engines? If it’s not in the top three results of the first page, you’re missing opportunities and losing out to your competition.

## Get the website optimization services your business needs for real SEO improvements

For high-volume organic traffic, converting the curious into customers, and accelerating profitability you need the website optimization services of one of the best SEO companies around…you need Orbit Media.

Graph of website performance post launch with and without optimization services

## What sets Orbit’s search engine optimization services apart from the rest?

What makes Orbit Media different from other SEO agencies? It’s our mantra of science, expertise, and integrity.

- Science. We build your SEO strategy based on a data-driven aggregation of results. Not hunches, not what’s trendy. Proven results. We fact-check and cite sources, constantly reviewing and challenging our own assumptions to achieve your goals.

- Expertise. We’ve built an entire SEO team of passionate, collaborative digital marketing specialists who are industry experts in technical SEO,  keyword research and content writing, search engine ranking factors and conversion. Together, we implement plans for your site that have maximum impact on your bottom line.

- Integrity. You can have total faith in our abilities because we are fully transparent about our tools and processes. Our SEO agency isn’t run by salespeople trying to upsell services or interns with no experience. We are a team of real professionals who demonstrate both empathy and efficiency.



## The Orbit team far exceeded our expectations

Having worked with several search optimization experts in the past, the Orbit team far exceeded our expectations, providing the insight needed to craft a strategy at the 10,000-foot level, while guiding us through the day-to-day tactics needed to win.



Jennifer Richter

## How to choose an SEO agency that will surpass your expectations

Choosing the best SEO agency for your company’s needs can be tricky. Here’s exactly how Orbit will meet — and then exceed —  your expectations.

### SEO Strategy

Search engine optimization is a marathon, not a sprint. Sure, you may see some quick wins right at the start, but this is a long game. That’s why we create a 5-10 year plan for your website based on demand and the competitive landscape. Steady application of proven processes over time is what wins this race.

### Technical SEO

We perform more than 14 technical SEO audits on your website over the course of a year. We’re constantly assessing things that can impact your website’s effectiveness such as accessibility and pagespeed. Our technical SEO services strengthen the nuts and bolts that hold your site together.

### Creative SEO

We execute dozens of creative SEO exercises and strategies, always on the lookout for keyword opportunities to develop new or enhanced content that impacts your organic search results.

### Content Writing

Whether we’re beefing up your blog or producing new pages, we take what we’ve learned and craft the words that will transform your vision into reality.

### Conversion Optimization

We optimize for revenue, not traffic. Through a data-driven feedback loop and constant multivariate testing, you can be sure that we never leave your business objectives behind.

## Orbit optimizes websites with proven SEO results

### 55% of searchers click one of the top three ranking pages in search results.

(Source: Advanced Web Ranking)

## Improved search engine placement means increased profitability

Improved search engine placement for your business means increased profitability from your website. That’s one of the key performance indicators (KPIs) that illustrates our website optimization services are working effectively for you. To that end, we track and measure hundreds of metrics to gain insights into what’s working and what’s not.

Within six months after starting your search engine optimization engagement, you will have experienced cumulative gains in the KPIs that matter most… primarily revenue from organic search. These gains, viewed as a long-term, semi-permanent rise in your website’s value should represent a complete return on investment of Orbit’s SEO work.

If for some reason your search engine placement isn’t where we want it to be — due to external forces, market conditions, outside collaborators, etc. — we take the time to review and plot the positive trajectory of how soon it will occur.



Throughout every step of the process – from initial brainstorming to SEO assistance with the final product – Orbit Media has met & exceeded our expectations. Orbit is an asset to the innovation ecosystem we are working to build here in IL.



DAVE MACHAJEWSKI

Program Director, Illinois Innovation Network

## What to expect when choosing Orbit as your SEO agency

Our mission is to place your business at the top of your category.

What does that look like?

Quite simply, we work persistently to rank your business #1 on all terms that drive meaningful business. We prioritize business objectives tied to leads and revenue. We then continue to reinforce your ownership of these rankings with the signals the Google cares about through words, links, and code.

Optimization Analytics Engineer working at a computer

## SEO consulting & services

Orbit takes a consultative approach towards managing the entire SEO (and organic digital marketing) picture, from web design and development to long-term business growth through website optimization. This includes an assortment of common SEO services.

- SEO strategy

- Keyword research

- Keyword strategy

- SEO audits

- SEO monitoring

- Content strategy

- Content writing

- Conversion optimization

- Page titles & meta descriptions

- Website migrations

- Schema & structured data markup

- Technical SEO

- Ecommerce SEO

- Enterprise SEO

- Local SEO

- International SEO

- Franchise SEO

- B2B SEO

- Image SEO

- Video SEO

- User experience audits

- ADA compliance audits

- Mobile experience audits

- Website performance audits

- Google penalty recoveries

- Helpful Content recoveries

- Core Update recoveries

- Backlink auditing

- Negative SEO (Googlebowling) recoveries

- Google Analytics management

- Looker Studio dashboards

- Google Search Console management

- Bing Webmaster Toolbox management

We’re focused on creating exceptional work for clients

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