I'd tried Lovecraft in the past (taken at least two stabs at At the Mountains of Madness), but never managed to get more than a few pages in before my eyes started glazing over. I know he has a hardcore fanbase, but I couldn't see what all the fuss was about. From what I knew of his lore, I thought it should be something I liked, so I was bummed that I didn't. The writing seemed impenetrable. 
 I recently saw The Dunwich Horror on a list of 21 must-read horror pieces put together by the Horror Writer's Association. I'd not heard of it, so I thought what the heck. Time to give him another try. I mentioned it to a friend and he encouraged me, saying that it was more accessible than some of Lovecraft's other works. 
 And oh boy, was he right. This hooked me in. Loved the atmosphere and actually loved the writing, too. (It was very convenient to read it on my Kindle, so I could instantly look up words like cachinnation and foetor). I do not like dialect at all and there is a bit of that, but I thoroughly enjoyed the rest. Wonderfully descriptive and creepy in such a unique way.