I read this book in just over 24 hours and that should really say something because that means I barely put this book down. If you are a fan of Star Trek and if you are interested in the commodification of the fantasy genre (or in particular the science fiction genre) than you are definitely in for a treat. Fun jabs at Star Trek and at Sci Fi in general make this laugh out loud book perfect for every space nerd. And underneath it all is an undercurrent of a conversation or a thesis or something along those lines of the extent of how commodified sci fi really is.