I think that Charlaine Harris hit the nail on the head when she said "No one builds worlds like Melissa Marr." (Quote on the front cover, in case you're curious) Marr really sucked me into this small town world with all its quirkiness and creepiness. If you liked the Wicked Lovely series for Marr's writing style and world building, then this book won't disappear. However, don't go looking for any fey here--this world if of a completely different nature. The magic is dark, hidden, and dangerous. 
 The story is told from the alternating POVs of multiple townspeople, both living and dead. Each one gives you just enough information to keep the story moving and clue you in just a little more. It also added an extra layer to the intrigue and depth to the characters. The protag, Rebekkah (or Bek), is a strong young woman who, while she wasn't born in Claysville, has always felt and resisted the pull of the town--until her grandmother dies and she is forced to return. Her evolution as a characters is the most profound as she goes from resisting to acceptance. She's never been one to tie herself down, whether to a place or a person, and it's very interesting to watch her emotional evolution as she begins to accept her place in Claysville and Byron's place in her life.