the app allows you to type search items rather than hunt and peck with the arrow buttons of the remote
Why do I have intuitive control?
We bought the Roku for the bedroom as part of our cable cutting efforts.  So far we love it.  The menus are simple and easy to use.  Setup was a breeze.  It found the wireless without a problem and we never lose connection or lag or freeze up.  We have had a lttle trouble with Netflix on it, but it seems to be a Netflix thing since all the other channels like Amazon worked fine.  I would love to see more of the primetime channels like ABC and NBC have their own channels, but that is not a device concern.  Got Hulu+ and there's not much TV we will miss at all.  One of the best features for cable cutters is that the Roku Search works accross all your channels.  So you type in the show or movie and it tells you every instance accross all your channels.  Then you pick which one to watch it from.  I even use the iPhone app for Roku to control the device.  It is responsive and it is good to know that if we lose the included remote, we have a backup.  Also, the app allows you to type search items rather than hunt and peck with the arrow buttons of the remote. 