In late 1994, Marvel acquired the comic book distributor Heroes World Distribution to use as its own exclusive distributor. As the industry's other major publishers made exclusive distribution deals with other companies, the ripple effect resulted in the survival of only one other major distributor in North America, Diamond Comic Distributors Inc. In early 1997, when Marvel's Heroes World endeavor failed, Diamond also forged an exclusive deal with Marvel—giving the company its own section of its comics catalog Previews. COUNT 5
QSN1 What channel did Marvel buy to self-distribute its own comics in the 1990s? ANS1 Heroes World Distribution QSN2 When did Marvel purchase this distribution network? ANS2 1994 QSN3 Exclusive deals for distributing comics during the 1990s left this company as the only unaffiliated one. ANS3 Diamond Comic Distributors Inc QSN4 What year did Diamond Comic Distributors team up with Marvel? ANS4 1997 QSN5 The failure of what high profile business initiative caused Marvel to approach Diamond? ANS5 Marvel's Heroes World