Seizing the opportunity to increase his presence on Fleet Street, he made an agreement with the print unions, promising fewer redundancies if he acquired the newspaper. He assured IPC that he would publish a "straightforward, honest newspaper" which would continue to support Labour. IPC, under pressure from the unions, rejected Maxwell's offer, and Murdoch bought the paper for £800,000, to be paid in instalments. He would later remark: "I am constantly amazed at the ease with which I entered British newspapers." COUNT 5
QSN1 What did the prospective owner of the paper promise? ANS1 fewer redundancies QSN2 How did the prospective publisher describe the newspaper he would produce? ANS2 a "straightforward, honest newspaper" QSN3 Which party would the newspaper endorse? ANS3 Labour QSN4 What was the price paid for the newspaper? ANS4 £800,000 QSN5 Whose offer to buy the paper was turned down? ANS5 Maxwell's offer