Pony Up Haters: How 4chan [N.Y. Observer] 
 
 My Little Pony: Friendship Is Magic [Know Your Meme] 
 
 My Little Pony Corrals Unlikely Fanboys Known As ‘Bronies' [Wired] 
 
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 Earlier: Ryan Gosling Obviously Sings My Little Pony Theme Song PonyArchive's videos were much higher quality than YouTube, making it the best destination for fans who didn't want to buy episodes on iTunes or wait for the DVD release in February. They sent a second notice, and by December 20th, PonyArchive relented and removed all content from the site except this message under the heading "Fuck you, Hasbro": 
 
 
 
 Dear Celestia, 
 
 
 
 Today we learned that Hasbro, are no real bros. They are indeed proper wankers. We were only trying to spread the word that friendship is magic, and then these twats came along with their fancy threat-letters. Please, banish HasNObro to the hell-holes forever. Yours truly 
 
 Pony Mc Archiveington 
 
 (According to the Friendship Is Magic wiki, Princess Celestia is a "winged unicorn, the supreme ruler of Equestria"—the world of My Little Pony.) The fact that they did and that they were open-minded and cool enough and secure in their masculinity enough to embrace it and love it and go online and talk about how much they love it - I'm kind of proud."
– It's going to be harder to salivate over the precious hijinks of My Little Pony for a weird conglomeration of "Bronies"—men addicted to the exploits of the syrupy animals. Hasbro has shut down the website that offered downloads of My Little Pony cartoons, featuring the exploits of the tricked-out ponies based on the company's classic toy. "If you think bronyism sounds like something only a serious pervert living in his mother's basement would be into, you're only about 30% correct," nickers Gawker. Some bronies do enjoy seeing their favorite characters in a pastel sex haze. But others are actually drawn to the heartwarming messages of the stories, and bridle at any suggestion they might be pony-kinky. Sweden-based PonyArchive.org was kind of the bible of bronies everywhere, offering high-quality online episodes, but Hasbro has now succeeded in shutting it down. Operators were stunned. "Since we are merely spreading friendship and magic, we feel that we're protected by princess Celestia herself," noted one operator on Brony News. Neigh.