select button next to learn icon launch the icon above the sections below item click the icon below the learning center app tap ask item flip to ask icon
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"Learning Center", "resource-id": "android:id/title", "adapter-view": false, "pointer": "c6d9ed7", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [14, 2, 1426, 83], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": true, "package": "android", "enabled": true, "bounds": [14, 86, 1426, 167], "pressed": "not_pressed", "scrollable-vertical": false}], "adapter-view": false, "abs-pos": true, "pointer": "fe5ae56", "class": "android.widget.FrameLayout", "visible-to-user": true}, {"resource-id": "android:id/content", "adapter-view": false, "pointer": "25c53c4", "children": [{"scrollable-horizontal": false, "draw": true, "ancestors": ["android.view.ViewGroup", "android.view.View", "java.lang.Object"], "clickable": false, "pressed": "not_pressed", 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"scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [288, 0, 576, 136], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [288, 172, 576, 308], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Learn", "resource-id": "com.problemio:id/learn_header", "adapter-view": false, "pointer": "d3791cf", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [576, 0, 864, 136], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [576, 172, 864, 308], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Ask", "resource-id": "com.problemio:id/questions_header", "adapter-view": false, "pointer": "430575c", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [864, 0, 1152, 136], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [864, 172, 1152, 308], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Best Help", "resource-id": "com.problemio:id/extra_help_header", "adapter-view": false, "pointer": "5b6a65", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [1152, 0, 1440, 136], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [1152, 172, 1440, 308], "pressed": "not_pressed", "scrollable-vertical": false}], "scrollable-horizontal": false, "ancestors": ["android.view.ViewGroup", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 0, 1440, 136], "draw": true, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.LinearLayout", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [0, 172, 1440, 308], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "The sections below are the sections of a typical business plan with real-world tips for thinking through all the aspects of your business.", "resource-id": "com.problemio:id/page_exlain", "adapter-view": false, "pointer": "75433a", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 136, 1440, 364], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [0, 308, 1440, 536], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "1) EXECUTIVE SUMMARY", "resource-id": "com.problemio:id/exec_summary_heading", "adapter-view": false, "pointer": "5457beb", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 364, 1440, 465], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [0, 536, 1440, 637], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "This is a paragraph or two where you explain what your product is. Do not get into too much detail.  You will have a chance to get into details in the subsequent sections.  \n\nHere, just help the reader understand what your product is, and a little bit about your vision for the product.", "resource-id": "com.problemio:id/exec_summary_text", "adapter-view": false, "pointer": "d198d48", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 465, 1440, 891], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [0, 637, 1440, 1063], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "2) YOUR PRODUCT OR SERVICE", "resource-id": "com.problemio:id/product_heading", "adapter-view": false, "pointer": "a9d47e1", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 891, 1440, 992], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [0, 1063, 1440, 1164], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "How to think through product strategy", "resource-id": "com.problemio:id/product_strategy_button", "adapter-view": false, "pointer": "9e45906", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 992, 1405, 1160], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [35, 1164, 1405, 1332], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "This is the place to be more precise about your product. Mention what the product is. Is it a website? A physical store? A widget or a mobile app?      \n\nWhy should the company exist? Does it entertain? Does it make someone feel better?  Does it solve a problem for someone?  Does it teach something? What is the benefit of this company?      \n\nIn this section, help the reader understand why your company needs to exist in the world.", "resource-id": "com.problemio:id/product_text", "adapter-view": false, "pointer": "9fdebc7", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 1160, 1440, 1916], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [0, 1332, 1440, 2088], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "3) WHAT STAGE ARE YOU IN?", "resource-id": "com.problemio:id/stage_heading", "adapter-view": false, "pointer": "1de35f4", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 1916, 1440, 2017], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [0, 2088, 1440, 2189], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Learn About Company Stages", "resource-id": "com.problemio:id/company_stage_button", "adapter-view": false, "pointer": "ec5811d", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 2017, 1405, 2185], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [35, 2189, 1405, 2357], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Are you in the idea stage? Or have you started and you maybe have a prototype? Or do you already have some revenue and a team?      \n\nDo not get into too many specifics here, but simply help the reader understand where you are in the process of building a company.    \n\nIt is ok to be at any stage, even the planning stage. Some of the biggest companies in the world have at some point been in planning stages.  The purpose of this section is to help the reader gain context and perspective. ", "resource-id": "com.problemio:id/stage_text", "adapter-view": false, "pointer": "dcff92", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 2185, 1440, 3073], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": true, "package": "com.problemio", "enabled": true, "bounds": [0, 2357, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "NOTE: If you are working on your product and need a website or web presence, here is a full, step by step tutorial for how to set up your website very cheaply and in as little as one day. ", "resource-id": "com.problemio:id/squarespace_text", "adapter-view": false, "pointer": "e37d63", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 3073, 1440, 3367], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 3245, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "How To Create Your Website", "resource-id": "com.problemio:id/website_setup", "adapter-view": false, "pointer": "ea2bd60", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 3367, 1405, 3535], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [35, 3539, 1405, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "4) WHAT IS YOUR MARKET SIZE?", "resource-id": "com.problemio:id/market_size_heading", "adapter-view": false, "pointer": "93e1219", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 3535, 1440, 3636], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 3707, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "This is the dollar amount of the industry you are targeting. Some industries are very large and some are pretty small.       \n\nYou have to show the reader that you understand what your addressable market is, and its size.      \n\nIf you are building a company that sells something very niche, your market size may be small, but if you are selling computers or cars, your market size is in the many billions and is obviously very large.      \n\nThis section also shows to the reader that you have done some due diligence and understand your business landscape. ", "resource-id": "com.problemio:id/market_size_text", "adapter-view": false, "pointer": "14782de", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 3636, 1440, 4656], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 3808, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "5) WHAT IS YOUR TARGET MARKET?", "resource-id": "com.problemio:id/target_users_heading", "adapter-view": false, "pointer": "b068cbf", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 4656, 1440, 4757], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 4828, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Understanding Your Target Market", "resource-id": "com.problemio:id/target_users_button", "adapter-view": false, "pointer": "b664f8c", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 4757, 1405, 4925], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [35, 4929, 1405, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "It is easy to think that everyone can use your product, but that would be a mistake.      \n\nThere are usually one or two demographics that will be a better fit for your product.  Having a focus on a particular consumer base will also help you target your marketing campaigns and product usability efforts.   \n\nEspecially in the beginning, if you can, try to understand who the best kind of a target user will be.", "resource-id": "com.problemio:id/target_users_text", "adapter-view": false, "pointer": "914b6d5", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 4925, 1440, 5615], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 5097, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "6) HOW WILL YOU MARKET TO YOUR TARGET USERS?", "resource-id": "com.problemio:id/marketing_heading", "adapter-view": false, "pointer": "b44eeea", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 5615, 1440, 5787], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 5787, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "There are many ways to market a product or service. Different businesses require marketing strategies crafted with the understanding of the business and the consumer.  What kind of marketing strategies will work for your business?       \n\nMarketing is the lifeline of your business by which you get more customers.  But many people do not know how to market their business beyond creating flyers, handing out business cards, and posting about their business on Facebook or Twitter.  If that sounds familiar, and you need help creating an effective marketing strategy, you can find tutorials and get expert advice on our premium marketing app.", "resource-id": "com.problemio:id/marketing_text", "adapter-view": false, "pointer": "2135db", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 5787, 1440, 6741], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 5959, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "$0.99 Marketing Plan App: Learn To Market Like a Pro", "resource-id": "com.problemio:id/marketing_button", "adapter-view": false, "pointer": "eeed878", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 6741, 1405, 6909], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [35, 6913, 1405, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Sample Article From The Marketing App: 10 Ways Your Business Can Get Press", "resource-id": "com.problemio:id/pr_button", "adapter-view": false, "pointer": "676eb51", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 6909, 1405, 7077], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [35, 7081, 1405, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "7) YOUR MONETIZATION STRATEGY: HOW WILL YOU MAKE MONEY", "resource-id": "com.problemio:id/business_model_heading", "adapter-view": false, "pointer": "dfb0fb6", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 7077, 1440, 7249], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 7249, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Learn About Business Models", "resource-id": "com.problemio:id/business_models_button", "adapter-view": false, "pointer": "f7354b7", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 7249, 1405, 7417], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [35, 7421, 1405, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "In this section you must outline how, why and when there will be transactions which will bring you revenue. What will be or already is your single very effective revenue stream?", "resource-id": "com.problemio:id/business_model_text", "adapter-view": false, "pointer": "4750424", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 7417, 1440, 7711], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 7589, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "8) UNIT ECONOMICS OVERVIEW", "resource-id": "com.problemio:id/unit_economics_heading", "adapter-view": false, "pointer": "4edeb8d", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 7711, 1440, 7812], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 7883, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Learn About Unit Economics", "resource-id": "com.problemio:id/unit_economics_button", "adapter-view": false, "pointer": "3207142", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 7812, 1405, 7980], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [35, 7984, 1405, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "This is arguably one of the more important sections of a real business plan.  In this section you outline the details of each transaction, estimate how many transactions you can expect, and understand your financial model. This is the early version of profit and revenue forecasting for your business. Do not start a business without really thinking through this section. It is extremely important.       \n\nThis happens to be one of the most complicated sections of the business plan so here is an example below, and a further explanation of this topic on the business economics page which you can get to by pressing the button right above.      \n\nHere is a quick example: imagine you are opening or selling a widget.  You sell the widget for a certain price, but it takes you some amount of time and money to produce, market, and sell the widget, while incurring costs like paying your employees and rent.  So there is revenue and expenses.  Expenses are easier to count because most of them are fixed.  \n\nYour job is to figure out the number of widgets you need to sell in order to 1) break even, 2) turn a profit, 3) reach your other goals.", "resource-id": "com.problemio:id/unit_economics_text", "adapter-view": false, "pointer": "25e8553", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 7980, 1440, 9660], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 8152, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "9) CURRENT TEAM", "resource-id": "com.problemio:id/team_heading", "adapter-view": false, "pointer": "103e90", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 9660, 1440, 9761], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 9832, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Give a brief background about each of the members of your executive team and discuss the current size of the team.  Bonus points for mentioning how big (or small) you want to grow the team moving forward.", "resource-id": "com.problemio:id/team_text", "adapter-view": false, "pointer": "d5ab389", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 9761, 1440, 10055], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 9933, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "10) YOUR COMPETITION", "resource-id": "com.problemio:id/competition_heading", "adapter-view": false, "pointer": "7485f8e", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 10055, 1440, 10156], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 10227, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "It is important to understand and note who are the other players in your space. They are your competitors.  They are to be respected, understood, and learned from. You need to understand why they are successful, and their shortcomings too.  Wherever they fail, may be an opportunity for your business to pick up and differentiate from the competition. You do not need to be better, but you need to understand how you are different. You also need to understand and have strategies for competing with them moving forward.", "resource-id": "com.problemio:id/competition_text", "adapter-view": false, "pointer": "cc223af", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 10156, 1440, 10846], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 10328, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "11) PREVIOUS INVESTORS AND FUNDING", "resource-id": "com.problemio:id/investors_heading", "adapter-view": false, "pointer": "de2b3bc", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 10846, 1440, 10947], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 11018, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Learn About Fundraising", "resource-id": "com.problemio:id/fundraising_button", "adapter-view": false, "pointer": "bb1ff45", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 10947, 1405, 11115], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [35, 11119, 1405, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Learn About Investors", "resource-id": "com.problemio:id/investors_button", "adapter-view": false, "pointer": "aeee69a", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 11115, 1405, 11283], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [35, 11287, 1405, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Give an overview of who has thus far invested in the company.  Depending on who will be reading your business plan, you can take out various sensitive information from this section.", "resource-id": "com.problemio:id/investors_text", "adapter-view": false, "pointer": "7174bcb", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 11283, 1440, 11577], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 11455, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "12) WHAT IS THE GOAL OF YOUR BUSINESS PLAN?", "resource-id": "com.problemio:id/why_heading", "adapter-view": false, "pointer": "8054fa8", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 11577, 1440, 11678], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 11749, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "What is the goal of your business plan?  Are you raising money? Are you hiring employees? Are you just gathering your thoughts on paper? Usually when you hand your business plan to someone, you are seeking something from them. Often, it is a good idea to state inside your business plan what it is that you are seeking.", "resource-id": "com.problemio:id/why_text", "adapter-view": false, "pointer": "c784ac1", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 11678, 1440, 12104], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 11850, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"scrollable-horizontal": false, "draw": false, "ancestors": ["java.lang.Object"], "clickable": false, "pressed": "not_pressed", "focusable": false, "long-clickable": false, "enabled": true, "bounds": [0, 12311, 1440, 2392], "visibility": "visible", "content-desc": [null], "rel-bounds": [0, 12139, 1440, 12143], "focused": false, "selected": false, "scrollable-vertical": false, "adapter-view": false, "abs-pos": true, "pointer": "844d266", "class": "android.view.View", "visible-to-user": false}, {"text": "NOTE: There are additional premium articles on this app that you can unlock simply by learning about the app's premium features and additional ways in which you can get business help and guidance.", "resource-id": "com.problemio:id/squarespace_text_one", "adapter-view": false, "pointer": "e4cd9a7", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 12143, 1440, 12437], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 12315, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Unlock Premium Articles", "resource-id": "com.problemio:id/business_plan_examples", "adapter-view": false, "pointer": "f33be54", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 12437, 1405, 12605], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [35, 12609, 1405, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"scrollable-horizontal": false, "draw": false, "ancestors": ["java.lang.Object"], "clickable": false, "pressed": "not_pressed", "focusable": false, "long-clickable": false, "enabled": true, "bounds": [0, 12812, 1440, 2392], "visibility": "visible", "content-desc": [null], "rel-bounds": [0, 12640, 1440, 12644], "focused": false, "selected": false, "scrollable-vertical": false, "adapter-view": false, "abs-pos": true, "pointer": "5fdd1fd", "class": "android.view.View", "visible-to-user": false}, {"text": "DID YOU FIND THIS HELPFUL?", "resource-id": "com.problemio:id/helpful", "adapter-view": false, "pointer": "9bbaef2", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 12644, 1440, 12745], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 12816, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "If you found this helpful, please consider giving us a nice review in the app store.   \n\nWe hope this article was helpful to you and we wish you much enjoyment and success in your venture.", "resource-id": "com.problemio:id/helpful_text", "adapter-view": false, "pointer": "5636943", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 12745, 1440, 13105], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 12917, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Please Consider Giving the App a Nice Review", "resource-id": "com.problemio:id/give_review", "adapter-view": false, "pointer": "2386bc0", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 13140, 1405, 13308], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [35, 13312, 1405, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Plan Your Business", "resource-id": "com.problemio:id/plan_business", "adapter-view": false, "pointer": "95a90f9", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 13343, 1405, 13511], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [35, 13515, 1405, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Further premium (mot necessary but great to have) guides on planning and starting your business.  ", "resource-id": "com.problemio:id/explanation10", "adapter-view": false, "pointer": "d51c83e", "scrollable-horizontal": false, "ancestors": ["android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 13511, 1440, 13673], "draw": false, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.TextView", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [0, 13683, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Course On How To Start A Business", "resource-id": "com.problemio:id/business_course", "adapter-view": false, "pointer": "4c9569f", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 13708, 1405, 13876], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [35, 13880, 1405, 2392], "pressed": "not_pressed", "scrollable-vertical": false}, {"text": "Business Plan Book", "resource-id": "com.problemio:id/plan_book", "adapter-view": false, "pointer": "1883ec", "scrollable-horizontal": false, "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [35, 13911, 1405, 14079], "draw": false, "focusable": true, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": true, "abs-pos": true, "class": "android.widget.Button", "visible-to-user": false, "package": "com.problemio", "enabled": true, "bounds": [35, 14083, 1405, 2392], "pressed": "not_pressed", "scrollable-vertical": false}], "adapter-view": false, "abs-pos": true, "pointer": "6835173", "class": "android.widget.LinearLayout", "visible-to-user": true}], "adapter-view": false, "abs-pos": true, "pointer": "2659e2", "class": "android.widget.ScrollView", "visible-to-user": true}], "adapter-view": false, "abs-pos": true, "pointer": "6d92ad", "class": "android.widget.RelativeLayout", "visible-to-user": true}], "scrollable-horizontal": false, "ancestors": ["android.view.ViewGroup", "android.view.View", "java.lang.Object"], "selected": false, "content-desc": [null], "rel-bounds": [0, 172, 1440, 2392], "draw": true, "focusable": false, "long-clickable": false, "visibility": "visible", "focused": false, "clickable": false, "abs-pos": true, "class": "android.widget.FrameLayout", "visible-to-user": true, "package": "android", "enabled": true, "bounds": [0, 172, 1440, 2392], "pressed": "not_pressed", "scrollable-vertical": false}], "adapter-view": false, "abs-pos": true, "pointer": "8a26e18", "class": "android.widget.LinearLayout", "visible-to-user": true}], "adapter-view": false, "abs-pos": true, "pointer": "ef51dfb", "class": "com.android.internal.policy.PhoneWindow$DecorView", "visible-to-user": true}, "added_fragments": [], "active_fragments": []}, "is_keyboard_deployed": false, "request_id": "518"}
{"ancestors": ["android.widget.FrameLayout", "android.view.ViewGroup", "android.view.View", "java.lang.Object"], "class": "com.android.internal.policy.PhoneWindow$DecorView", "bounds": [0, 0, 1440, 2392], "clickable": false, "children": [{"text": "Learning Center", "resource-id": "android:id/title", "ancestors": ["android.view.View", "java.lang.Object"], "clickable": false, "class": "android.widget.TextView", "bounds": [14, 86, 1426, 167], "componentLabel": "Text"}, {"text": "The sections below are the sections of a typical business plan with real-world tips for thinking through all the aspects of your business.", "resource-id": "com.problemio:id/page_exlain", "ancestors": ["android.view.View", "java.lang.Object"], "clickable": false, "class": "android.widget.TextView", "bounds": [0, 308, 1440, 536], "componentLabel": "Text"}, {"text": "1) EXECUTIVE SUMMARY", "resource-id": "com.problemio:id/exec_summary_heading", "ancestors": ["android.view.View", "java.lang.Object"], "clickable": false, "class": "android.widget.TextView", "bounds": [0, 536, 1440, 637], "componentLabel": "Text"}, {"text": "This is a paragraph or two where you explain what your product is. Do not get into too much detail.  You will have a chance to get into details in the subsequent sections.  \n\nHere, just help the reader understand what your product is, and a little bit about your vision for the product.", "resource-id": "com.problemio:id/exec_summary_text", "ancestors": ["android.view.View", "java.lang.Object"], "clickable": false, "class": "android.widget.TextView", "bounds": [0, 637, 1440, 1063], "componentLabel": "Text"}, {"text": "2) YOUR PRODUCT OR SERVICE", "resource-id": "com.problemio:id/product_heading", "ancestors": ["android.view.View", "java.lang.Object"], "clickable": false, "class": "android.widget.TextView", "bounds": [0, 1063, 1440, 1164], "componentLabel": "Text"}, {"text": "How to think through product strategy", "resource-id": "com.problemio:id/product_strategy_button", "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "clickable": true, "class": "android.widget.Button", "bounds": [35, 1164, 1405, 1332], "componentLabel": "Text Button"}, {"text": "This is the place to be more precise about your product. Mention what the product is. Is it a website? A physical store? A widget or a mobile app?      \n\nWhy should the company exist? Does it entertain? Does it make someone feel better?  Does it solve a problem for someone?  Does it teach something? What is the benefit of this company?      \n\nIn this section, help the reader understand why your company needs to exist in the world.", "resource-id": "com.problemio:id/product_text", "ancestors": ["android.view.View", "java.lang.Object"], "clickable": false, "class": "android.widget.TextView", "bounds": [0, 1332, 1440, 2088], "componentLabel": "Text"}, {"text": "3) WHAT STAGE ARE YOU IN?", "resource-id": "com.problemio:id/stage_heading", "ancestors": ["android.view.View", "java.lang.Object"], "clickable": false, "class": "android.widget.TextView", "bounds": [0, 2088, 1440, 2189], "componentLabel": "Text"}, {"text": "Learn About Company Stages", "resource-id": "com.problemio:id/company_stage_button", "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "clickable": true, "class": "android.widget.Button", "bounds": [35, 2189, 1405, 2357], "componentLabel": "Text Button"}, {"text": "Are you in the idea stage? Or have you started and you maybe have a prototype? Or do you already have some revenue and a team?      \n\nDo not get into too many specifics here, but simply help the reader understand where you are in the process of building a company.    \n\nIt is ok to be at any stage, even the planning stage. Some of the biggest companies in the world have at some point been in planning stages.  The purpose of this section is to help the reader gain context and perspective. ", "resource-id": "com.problemio:id/stage_text", "ancestors": ["android.view.View", "java.lang.Object"], "clickable": false, "class": "android.widget.TextView", "bounds": [0, 2357, 1440, 2392], "componentLabel": "Text"}, {"text": "Home", "resource-id": "com.problemio:id/home_header", "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "clickable": true, "class": "android.widget.Button", "bounds": [0, 172, 288, 308], "componentLabel": "Text Button", "textButtonClass": "home"}, {"text": "Plan", "resource-id": "com.problemio:id/businesses_header", "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "clickable": true, "class": "android.widget.Button", "bounds": [288, 172, 576, 308], "componentLabel": "Text Button"}, {"text": "Learn", "resource-id": "com.problemio:id/learn_header", "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "clickable": true, "class": "android.widget.Button", "bounds": [576, 172, 864, 308], "componentLabel": "Text Button"}, {"text": "Ask", "resource-id": "com.problemio:id/questions_header", "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "clickable": true, "class": "android.widget.Button", "bounds": [864, 172, 1152, 308], "componentLabel": "Text Button"}, {"text": "Best Help", "resource-id": "com.problemio:id/extra_help_header", "ancestors": ["android.widget.TextView", "android.view.View", "java.lang.Object"], "clickable": true, "class": "android.widget.Button", "bounds": [1152, 172, 1440, 308], "componentLabel": "Text Button"}]}