London ( CNN ) -- Reports that a Scottish teenager took his own life after becoming the victim of an alleged Internet blackmail scam have heightened concerns in Britain over online abuse . Daniel Perry , from Dunfermline , was reportedly the victim of blackmailers who recorded his interactions via Skype with a person he believed was an American girl his own age . They then threatened to show his family the footage unless he paid up , UK media reports say . Instead , the 17-year-old jumped from a bridge last month . News of his death comes on the heels of outrage over the suicide of 14-year-old Hannah Smith , from Leicestershire in England . Her family said she took her own life after she was bullied on the social networking website ask.fm , having gone there to seek advice on the skin condition eczema . Her funeral was held Friday at St. Mary 's Church in her hometown of Lutterworth . The mourners were asked by Hannah 's father to wear brightly colored clothes , not black , the church 's vicar , the Rev . Charlie Styles , said in an online statement beforehand . Styles said the informal service would `` provide a focal point for the community in a time of shock and great sadness . '' Daniel was also taunted and urged to kill himself by trolls on the Ask.fm website , The Daily Telegraph newspaper said . The Telegraph quoted Daniel 's mother , Nicola , on Friday as saying the people behind the video scam he fell prey to are `` clever and dangerous '' and had manipulated the footage . `` He was n't doing anything wrong , just what anyone his age might do , but this scam is all about exploiting young people , '' she said . Police in Scotland told CNN they are investigating the circumstances of a teenage boy 's death . They declined to identify him or give further details . A leading UK children 's protection charity , the NSPCC , urged children and young people to find out how to protect themselves online -- and to seek help if they found themselves targeted by bullies or blackmailers . `` It 's absolutely heart-rending that a young person could be deceived in such a way , with such a tragic outcome and our thoughts are with this young man 's family , '' said Elaine Chalmers , area manager for the NSPCC 's helpline in Scotland . `` If you 've only seen a static picture of someone online , they may not be who they say they are . It 's important not to send people pictures of yourself or take part in video calls if you are n't sure who you are speaking to . `` If you have been deceived online , you need to remember that you are n't to blame and you are not the only person that this has happened to . '' Beatbullying , an international bullying prevention charity , has called for a boycott of ask.fm . Some companies pulled their advertising in protest over Hannah 's death . Ask.fm said it was ready to work with the police in that case . `` We would like to reassure all users and parents of users that we are committed to ensuring that our site is a safe environment , '' the site said . `` We do not condone bullying of any kind , or any form of unacceptable use of our site . '' News stream blog : How to fight online bullies .
Scotland : Funeral service for Hannah Smith , 14 ; family says her suicide followed online bullying . Daniel Perry took his own life after he fell victim to a online blackmail scam , UK reports BBC . ` ` Heart - rending that a young man could be deceived in such a way , '' charity says . Police in Scotland say they are investigating a teenage boy 's death .