Ever since the Cambridge Analytica scandal [1]}, we have become more sensitive to the negative implications of social media.
One might go as far as to suggest that SM may have become so dangerous that we would be in a better place without them, but that is clearly an unrealistic idea.
What we propose is to aim at assessing and evaluating the comprehensive impact of SM at an individual as well as societal level, in other words, to measure the Collective well-being of a social media community (CWB) [2]}, [3]}, [4]}. This would
be a first step to enable the definition of adequate regulations and revise SM platform designs to improve their impact on society.
