So I think that's definitely been one, and I will tell you, it has involved a lot of, as an executive team and leadership team, it's involved a lot of trying things, it not working, and changing them.
Entonces creo que eso sin duda ha sido uno, y te digo, ha requerido mucho como equipo ejecutivo y de liderazgo ha requerido intentar varias cosas, fallar, y cambiar tácticas.