SUMMARY OF THE OFFER DOCUMENT

This section is a general summary of certain disclosures included in this Prospectus and is not exhaustive, nor
does it purport to contain a summary of all the disclosures in this Prospectus or all details relevant to prospective
investors. This summary should be read in conjunction with, and is qualified in its entirety by, the more detailed
information appearing elsewhere in this Prospectus, including the sections titled ‘Risk Factors’, ‘Our Business’,
‘Industry Overview’, ‘Capital Structure’, ‘The Offer’ and ‘Outstanding Litigation and Material Developments’
beginning on at pages 22, 159, 115, 78, 67 and 343, respectively of this Prospectus.

Summary of Business

We are a women’s bottom-wear brand in India, with a market share of approximately 8% in the branded women’s
bottom-wear market in Fiscal 2020. We are engaged in the development, design, sourcing, marketing and retailing
a range of women’s bottom-wear products under the brand, ‘Go Colors’. We are among the few apparel companies
in India to have identified the market opportunity in women’s bottom-wear and have acted as a ‘category creator’
for bottom-wear. We were the first company to launch a brand exclusively dedicated to women’s bottom-wear
category. (Source: Technopak Report)

Summary of Industry

Women’s bottom-wear market contributed 8.3% of women’s apparel market amounting to = 135,470 million in
Fiscal 2020. The women’s bottom-wear market is expected to grow at a CAGR of 12.4% to reach = 243,150
million by Fiscal 2025 and is among the fastest growing categories in women wear. Women bottom-wear products
comprise the ethnic, fusion and western categories. The overall share of bottom-wear category in women’s apparel
is expected to increase from 8.3% in Fiscal 2020 to 9.6% in Fiscal 2025. The branded women’s bottom-wear
market is expected to see the continued high growth in the future as well. (Source: Technopak Report)

Promoters

Our Promoters are Prakash Kumar Saraogi, Gautam Saraogi, Rahul Saraogi, PKS Family Trust and VKS Family
Trust.

 

Offer Size

Offer 14,689,983" Equity Shares, aggregating to ¢ 10,136.09 million

of which

Fresh Issue) 1,811,594" Equity Shares, aggregating to % 1,250 million

Offer for Sale®) 12,878,389" Equity Shares, aggregating to & 8,886.09 million by the Selling Shareholders

 

“Subject to finalisation of the Basis of Allotment.

(1) Our Board has authorised the Offer, pursuant to their resolution dated August 9, 2021. Our Shareholders have authorised the Offer
pursuant to their resolution dated August 9, 2021. Our Board has approved the Fresh Issue size pursuant to its resolution dated August
9, 2021.

(2) The Equity Shares being offered by each of the Selling Shareholders have been held by it for a period of at least one year immediately
preceding the date of the Draft Red Herring Prospectus with the SEBI and are eligible for being offered for sale pursuant to the Offer
in terms of the SEBI ICDR Regulations. For details of authorizations received for the Offer for Sale, see ‘Other Regulatory and Statutory
Disclosures’ beginning on page 348.

Objects of the Offer

The Net Proceeds are proposed to be used in accordance with the details provided in the following table:

 

Particulars Amount
(In million)
Funding roll out of 120 new EBOs 337.34
Funding working capital requirements 613.98
General corporate purposes 236.40
Net Proceeds 1,187.72

 

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