Large Format Stores

Revenue generated from sales of products at large format stores represented % 763.86 million, = 1,030.17 million,
% 551.58 million and 2 41.66 million and accounted for 26.78%, 26.28%, 22.00% and 13.44% of our revenue
from operations in Fiscals 2019, 2020 and 2021 and in the three months ended June 30, 2021, respectively. As of
March 31, 2019, 2020 and 2021, we had 925, 1,419 and 1,267 LFSs while as of September 30, 2021, we had 1,270
LFSs located in 499 cities, spread across 31 states and union territories in India. These large format stores include
Reliance Retail Limited, Central, Unlimited, Globus Stores Private Limited and Spencer's Retail.

 

Our agreements with such retailers are non-exclusive in nature and range from one to three years, renewable
subject to mutual agreement. As per the terms of majority of our agreements, we supply our products on a sale or
return basis and take back any unsold stock from the retailer. We also provide our staff for such stores, which are
usually one person per store and in some cases two persons per store. Under these agreements, we are required to
share a certain percentage of the margin on the maximum retail price of our products and share the cost of discount,
if any, on terms mutually agreed between our Company and the retailers.

Online Channels

We also sell our products through online market places, and our website, www.gocolors.com. Our agreements
with online retailers are non-exclusive in nature and are generally valid unless terminated. We agree to share either
a specified percentage of the margin on the maximum retail price or additional margin on the basis of the revenues
generated by our products. In certain cases, we also agree to share any discount granted, on mutually agreed terms.

The table below sets forth the revenue from operations generated from our online sales, for the periods indicated:

 

 

 

 

 

Fiscal 2019 Fiscal 2020 Fiscal 2021 Three Months ended
June 30, 2021

% of Total % of Total % of Total % of Total

Amount Revenue Amount Revenue Amount Revenue | Amount | Revenue

@million)| from | million)| from | @ million)|_ from ‘| @ million)| from

operations operations operations operations

Online 26.52 0.93% 27.96 0.71% 92.46 3.69% 11.37 3.67%

Marketplaces

Website 9.44 0.33% 10.22 0.26% 26.95 1.08% 8.63 2.78%
Total 35.97 1.26% 38.18 0.97% 119.40 4.76% 20.00 6.45%

 

 

 

 

 

 

 

 

 

 

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