Kives' catch phrase was used in advertising shows known as what?
As seen on TV As Seen On TV is a generic nameplate for products advertised on television in the United States for direct-response mail-order through a toll-free telephone number. "As Seen On TV" advertisements, known as infomercials, are usually 30-minute shows or two-minute spots during commercial breaks. These products can range from kitchen, household, automotive, cleaning, health, and beauty products, to exercise and fitness products, books, or to toys and games for children. Typically the packaging for these items includes a standardized red seal in the shape of a CRT television screen with the words "AS SEEN ON TV" in white, an intentional allusion to the logo of "TV Guide" magazine.
Kigo Kigo (季語 , "season word" ) (plural "kigo") is a word or phrase associated with a particular season, used in traditional forms of Japanese poetry. Kigo are used in the collaborative linked-verse forms renga and renku, as well as in haiku, to indicate the season referred to in the stanza. They are valuable in providing economy of expression.