The Big Moo includes an essay by the co-owner and chairman of what television station?
The Big Moo The Big Moo: Stop Trying to be Perfect and Start Being Remarkable (2005) is a collection of short essays on marketing. The essays were written by 32 different well-known authors in the field. They included Tom Peters, Malcolm Gladwell, Guy Kawasaki, Mark Cuban, and Dan Pink. The specific author of each essay, however, was not identified. The book's editor, Seth Godin said that to identify which author wrote what essay would have been a distraction. The goal of the book was to spark people's imaginations as well as raise money for charity. Proceeds from the book are donated to the Acumen Fund, the Juvenile Diabetes Research Foundation International, and Room to Read.
Ted Baehr M. Robert E. Theodore Baehr (born May 31, 1946) is an American media critic and Chairman of the Christian Film and Television Commission, a division of Good News Communications, Inc. He is publisher and Editor-in-Chief of "Movieguide", a website and biweekly journal that evaluates motion pictures and other entertainment products from a conservative Christian perspective on suitability for family consumption. He also hosts nationally and internationally syndicated "Movieguide" radio and television programs. The organization's mission is "to redeem the values of the mass media of entertainment, according to biblical principles, by influencing industry executives and artists and by informing and educating the public about the influence of the entertainment media and about how to train their families to become media-wise, so they can choose the good and reject the bad."