The Upside of Irrationality is a book that followed which 2008 book?
The Upside of Irrationality The Upside of Irrationality: The Unexpected Benefits of Defying Logic is a book published in 2010 by behavioral economist Dan Ariely. This is Ariely's second published book, after he authored "Predictably Irrational": The Hidden Forces That Shape Our Decisions".
The Sexual Paradox The Sexual Paradox is a book by Susan Pinker published by Scribner in 2008. Pinker is a psychologist and columnist for "The Globe and Mail". "The Sexual Paradox" was 2009 winner of the American Psychological Association's annual William James Book Award, a "New York Times" "Editor's Choice", and one of the "Best Books" reviewed by the "Evening Standard".