Was the magazine "Marie Claire", or "Shape" published first?
Shape (magazine) Shape is a monthly English language fitness magazine started by Weider Publications in 1981, founded by Christine MacIntyre (a pioneer in women's free weight fitness) and became the number one women's fitness magazine. At that time, Weider Enterprises consisted primarily of the bodybuilding magazine "Muscle & Fitness". Joe Weider and Christine MacIntyre had differing views of how to present "Shape", Weider endorsing a less journalistic and more commercial approach to articles, MacIntyre endorsing a more academic, doctor-based magazine. Weider also endorsed a sexier approach to editorial while MacIntyre endorsed a healthier look for women, eschewing sexiness in the models and the copy. MacIntyre largely won that battle, editing a magazine that required that every byline have an advanced medical degree, that cover models should look healthy rather than sexy, and that sexist language be avoided. Christine MacIntyre was the editor-in-chief until her death in 1988. Tara Kraft is the current editor-in-chief. "Shape" found a readership based on that formula.
Bare (magazine) Bare was a British magazine developed and launched as a wellbeing brand by the John Brown Media company It was published from Sept/Oct 2000 to August 2001, with six issues per year. An early version of the magazine, then called "Well" was tested in market research groups in 1999 where Claudia Zeff, then art director of "UK Gardens Illustrated" commissioned designer, Kirsten Willey to produce a wellbeing magazine concept. It was Zeff who suggested the name change from "Well" to "Bare" after watching a BBC documentary about British architect, John Pawson.