Where is the headquarters of a Midwestern department store that follows the "everyday low price" strategy?
Everyday low price Everyday low price (also abbreviated as EDLP) is a pricing strategy promising consumers a low price without the need to wait for sale price events or comparison shopping. EDLP saves retail stores the effort and expense needed to mark down prices in the store during sale events, and is also believed to generate shopper loyalty. It was noted in 1994 that the Walmart retail chain in the United States, which follows an EDLP strategy, would buy "feature advertisements" in newspapers on a monthly basis, while its competitors would advertise weekly. Other firms that have implemented or promoted EDLP are Procter & Gamble, Food Lion, Gordmans and Winn-Dixie.
I-wireless i-wireless is a United States mobile virtual network operator that uses the Sprint CDMA, EVDO, and LTE networks to provide nationwide wireless coverage. Domestic roaming (except 9-1-1 calls) and accessing service abroad from a subscriber's cell phone are not currently available. The company was originally based next to Kroger headquarters in Cincinnati, Ohio, but has now relocated directly across the Ohio River to Newport, Kentucky. It is owned by Kroger. Since 2009, i-wireless has several rate plans for calling and text messaging. The business was trialed in 130 Kroger stores in 2006, before being rolled out by mid-2008 to over 2,200 branches of The Kroger Co., including banner stores such as Dillons, Ralphs, Fred Meyer, and Fry's Food and Drug. The stores also sell airtime refill cards and some accessories. Although the company has an exclusive contract with Kroger, it is (or was) considering working with other retailers in parts of the country where the chain does not operate.