how is Pura Vida Coffee and Fair trade coffee connected?
Fair trade coffee Fair trade coffee is coffee that is certified as having been produced to fair trade standards.
Torrefacto Torrefacto refers to a particular process of roasting coffee beans, common in Spain, France, Paraguay, Portugal, Mexico, Costa Rica, Uruguay and Argentina. The process involves adding a certain amount of sugar during roasting in order to glaze the beans. The glazed beans are then mixed with normal roasted beans. While originally a cheap way of preserving the coffee beans in the 1920s, a suggested reason for continued use of the technique has been maintenance of the aroma and taste of the coffee.