Grupo Modelo, a financial backer of the AAA Lucha Libre World Cup professional wrestling tournament, shares what percentage of the Mexican beer market?
AAA Lucha Libre World Cup (2017) The Lucha Libre World Cup is an upcoming professional wrestling tournament organized by Mexican professional wrestling promotion Lucha Libre AAA Worldwide (AAA) with the financial backing of the Grupo Modelo brewery, with Victoria Beer as the official sponsor. Being held on October 9 and 10, the tournament is set to be take place in Tokyo's Shin-Kiba 1st Ring and Korakuen Hall venues, marking the first time the tournament has been held outside of AAA's home country of Mexico. The 2017 edition of the tournament also marks the first to feature traditional two-man tag teams, as the previous tournaments had featured a number of three-man tag teams, referred to as "trios" in "Lucha Libre". The tournament will showcase teams representing numerous international promotions such as the Inoki Genome Federation (IGF), Lucha Underground, and Pro Wrestling Noah among others.
Leyenda de Plata The Leyenda de Plata (Spanish for "the Silver Legend") is an annual lucha libre tournament held by the Mexican professional wrestling promotion Consejo Mundial de Lucha Libre (CMLL) since 1998. The tournament honors El Santo, "Enmáscarado de Plata" (the Silver mask) and has been held every year since 1998 except for 2003 when El Hijo del Santo (El Santo's son) did not work for CMLL. CMLL still holds the annual tournament despite El Hijo del Santo no longer works for CMLL. It is the most prestigious of all of CMLL's annual tournaments. The original format of the tournament was the "Torneo cibernetico" to qualify for a semi-final. The winner of the semi-final faces the winner of the previous year's tournament in the final. Since 2005 CMLL has held two cibernetico matches and the winner of each then meet in the semi-final. In 2011, the tournament was modified to eliminate the final stage. The winner is given a plaque with a solid silver "El Santo" mask on it. Only two wrestlers have won "Leyend de Plata" more than once, Místico won it in 2006, 2007 and 2008 and Negro Casas in 2000, 2014 and 2015. After a two year hiatus, the tournament returned in 2011.