The founder of Truemors is known for popularising which word in his marketing of the Macintosh?
Truemors Truemors, is a user-created rumor reporting site founded by noted author and venture capitalist Guy Kawasaki. The service launched in the middle of May 2007 to mixed reviews.
Misnomer A misnomer is a word that suggests a meaning that is known to be wrong. Misnomers often arise because something was named long before its correct nature was known, or because the nature of an earlier form is no longer the norm. A misnomer may also be simply a word that someone uses incorrectly or misleadingly. "Misnomer" does not mean "misunderstanding" or "popular misconception", and many misnomers remain in legitimate use (that is, being a misnomer does not always make a name incorrect).