Krampus, the "Christmas Devil" of Austrian and Bavarian folklore, has entered the popular culture of North America; who noted,  that "thanks to the Internet and YouTube [Krampus] is now very much on America's Christmas radar", an Internet meme, is an activity, concept, catchphrase or piece of media which spreads, often as mimicry or for humorous purposes, from person to person, via the Internet?
Internet meme An Internet meme ( ) is an activity, concept, catchphrase or piece of media which spreads, often as mimicry or for humorous purposes, from person to person via the Internet. An Internet meme may also take the form of an image (typically an image macro), hyperlink, video, website, or hashtag. It may be just a word or phrase, sometimes including an intentional misspelling. These small movements tend to spread from person to person via social networks, blogs, direct email, or news sources. They may relate to various existing Internet cultures or subcultures, often created or spread on various websites, or by Usenet boards and other such early-internet communications facilities. Fads and sensations tend to grow rapidly on the Internet, because the instant communication facilitates word-of-mouth transmission. Some examples include posting a photo of people lying down in public places (called "planking") and uploading a short video of people dancing to the Harlem Shake.
Chinese Internet slang Chinese Internet slang is informal language coined to express ideas on the Chinese Internet in response to events, the influence of the mass media and foreign culture, and the desire of people to simplify and update the Chinese language. Slang that first appears on the net is often adopted to become current in everyday life. It includes content relating to all aspects of life—social, mass media, economic, and political etc. Internet slang is arguably the fastest-changing aspect of the language, created by a number of different influences—technology (the means used to input and send messages), mass media and foreign culture amongst others.