Which major sports footwear manufacturer sponsors the Fifth Avenue Mile?
New Balance New Balance Athletics, Inc. (NB), best known as simply New Balance, is an American multinational corporation based in the Brighton neighborhood of Boston, Massachusetts. The company was founded in 1906 as the "New Balance Arch Support Company" and is one of the world's major sports footwear manufacturers.
Bill Bowerman William Jay "Bill" Bowerman (February 19, 1911 – December 24, 1999) was an American track and field coach and co-founder of Nike, Inc. Over his career, he trained 31 Olympic athletes, 51 All-Americans, 12 American record-holders, 22 NCAA champions and 16 sub-4 minute milers. During his 24 years as coach at the University of Oregon, the Ducks track and field team had a winning season every season but one, attained 4 NCAA titles, and finished in the top 10 in the nation 16 times. As co-founder of Nike, he invented some of their top brands, including the "Cortez" and "Waffle Racer", and assisted in the company moving from being a distributor of other shoe brands to one creating their own shoes in house.