The founder of Truemors is known for popularising which word in his marketing of the Macintosh?
Guy Kawasaki Guy Kawasaki (born August 30, 1954) is an American marketing specialist, author, and Silicon Valley venture capitalist. He was one of the Apple employees originally responsible for marketing their Macintosh computer line in 1984. He popularized the word "evangelist" in marketing the Macintosh and the concepts of evangelism marketing and technology evangelism.
MacSpeech The first commercial voice dictation product for Mac OS X was IBM's ViaVoice, but ScanSoft, the company that had exclusive global distribution rights to ViaVoice, merged with Nuance and stopped developing ViaVoice for Macintosh. (The first dictation software for Mac OS 9 was Articulate System's PowerSecretary.) Seeing a continued need in the market for a Mac-based speech-to-text solution, MacSpeech was founded in 1996 by Andrew Taylor, a former employee of Articulate Systems and an expert in software-based speech recognition technologies.