What American-owned company based in Louisville, Kentucky owns Tequila Herradura?
Tequila Herradura Tequila Herradura (officially Grupo Industrial Herradura) is a tequila distiller located in Amatitán, Jalisco, Mexico. It was formally founded in 1870 by Félix López and the business remained in the family for over 125 years. Today it is owned by US beverage maker Brown-Forman, but the tequila is still made in the same place and facilities under a Mexican subsidiary. Tequila products sold under the Herradura name are 100% agave. The company makes other tequila products such as El Jimador, which is the best selling tequila in Mexico, as well as New Mix, a tequila and grapefruit soda beverage. Since its acquisition by Brown-Forman, Herradura has had a number of promotional efforts in Mexico and the United States, including inviting artists to use tequila barrels at the bases for art pieces, which are then displayed and auctioned off for charity.
Jim Beam Jim Beam is a brand of bourbon whiskey produced in Clermont, Kentucky, by Beam Suntory, a subsidiary of Suntory Holdings of Osaka, Japan. It is one of the best selling brands of bourbon in the world. Since 1795 (interrupted by Prohibition), seven generations of the Beam family have been involved in whiskey production for the company that produces the brand, which was given the name "Jim Beam" in 1933 in honor of James B. Beam, who rebuilt the business after Prohibition ended. Previously produced by the Beam family and later owned by the Fortune Brands holding company, the brand was purchased by Suntory Holdings in 2014.