Krampus, the "Christmas Devil" of Austrian and Bavarian folklore, has entered the popular culture of North America; who noted,  that "thanks to the Internet and YouTube [Krampus] is now very much on America's Christmas radar", an Internet meme, is an activity, concept, catchphrase or piece of media which spreads, often as mimicry or for humorous purposes, from person to person, via the Internet?
Krampus in popular culture Krampus, the "Christmas Devil" of Austrian and Bavarian folklore, has entered the popular culture of North America; Christian Jacobs notes that "thanks to the Internet and YouTube [Krampus] is now very much on America's Christmas radar". Tanya Basu interprets this as part of a "growing movement of anti-Christmas celebrations": a "bah, humbug" rejection of – or novel alternative to – mainstream festivities. Brian Joines of Image Comics suspects that the reason Krampus (specifically, as well as dark aspects of Christmas in general) has not been historically popularized in America is a social artifact resulting from "the nature of how we view Christmas in this country, both as a big day for kids and as the birth of a big religious figurehead". In some North American depictions, Krampus is an antihero who seeks to prevent children from becoming spoiled by rampant consumerism flowing from the economics of Christmas.
Scad (fraud) A scad is a scam disguised as an advertisement, usually in reference to internet spam. The term (which is a portmanteau of the words "scam" + "ad") has been used by the Alliance Against Bait and Click to describe scam ads that lure consumers to click on their site using a brand name or an outrageous deal while in turn providing suspect products and deals. This technique is called "bait and click" and has received significant press coverage from Consumer Reports Webwatch which has warned consumers to be wary of scads because they divert unsuspecting searchers from what they are looking for and waste their time. At worst, scads can send users to unsecured or malicious sites – exposing them to fraud, scams, viruses, exploits, trojans, malware, and spyware. Sponsored search results contain over twice as many risky sites as organic listings for the same search terms, according to a study by online security company McAfee. Scads exist in sponsored links and several have delivered Internet users to sites that charge for Firefox, a popular free web browser. One research study found that the display of a company's ads in response to searches for a competitor's brand name was not a widespread phenomenon.