A request for proposal for a specific program may require the company to review the bids to not only examine their feasibility but also the health of the bidding company and the ability of the bidder to actually do what is proposed.
The most obvious reason for using spatial imagery in metaphors is that the language of the primary processes (e.g., dreams) is spatial imagery. This can explain everything, but is trivial: it is always true, and you cannot make meaningful distinctions with it in a text or in changing contexts.
Identifying imagery Imagery is a feature of written and spoken language and occurs whenever someone has chosen to use language in a non-literal way. Imagery is a way of describing something symbolically, using words to create a picture in the reader's imagination. In the Close Reading paper you need to be able to recognise imagery and to consider how successful the imagery is at conveying to you what the writer is trying to express. Imagery frequently conveys more than just meaning. It is used to heighten the effect of language and is often an extension of word-choice. Normally an image will extend to a phrase or a few words but sometimes it will be longer.