Defining Primary Data in Market Research. Primary data is information that you collect specifically for the purpose of your research project. An advantage of primary data is that it is specifically tailored to your research needs. A disadvantage is that it is expensive to obtain.
Merge adjacent cells. 1  Select two or more adjacent cells that you want to merge. 2  On the Home tab, in the Alignment group, click Merge and Center. 3  To change the text alignment in the merged cell, select the cell, and then click any of the alignment buttons in the Alignment group on the Home tab.
In Microsoft Excel, we always use Merge command to merge selected cells into one cell. 1  1. Select the range of cells that you want to combine. 2  3. Then all selected cells will be merged into one cell, but only the contents in upper-left cell of selected cell range will be remained. 3  1. Select the range of cells that you want to combine.