1 Encryption Key - The encryption key provided from your API entry's API Dashboard. 2  Version - The current version of your game or movie (should match what's in your Version Control setup page).  Use Debug Mode - Use debug mode when testing your game/movie (recommended).
Marketing Management Definition. Marketing is the process used to determine what products or services may be of interest to customers and the strategy to use in sales, communications and business development (Kotler et al. 1996).
Marketing Operations Management (MOM) is a version of end-to-end marketing optimization, from planning and budgeting, through marketing content management, to global marketing execution and analysis. It is the conceptual framework that defines all processes supporting marketing strategy and tactics.t is characterized by an attempt to achieve measurable and trackable Return on Marketing Investment (ROMI), and, as a means of achieving that, creating a marketing dashboard, leading to improved marketing effectiveness.