In the fields of cognitive linguistics, the metaphor is defined as an analogy (LAKOFF 1987, LANGACKER 1987): A metaphor consists of the projection of one schema (the source domain of the metaphor) onto another schema (the target domain of the metaphor).
About Us: JCPenney Portraits is owned and operated by Lifetouch Portrait Studios. Lifetouch Portrait Studios runs over 700 portrait studios, including locations in many JCPenney stores. Lifetouch is the market leader in school and family photography with operations in all 50 states, Canada and Puerto Rico.
Founded in 2006, Portrait Innovations is a privately-held chain of portrait studios spread across 180 locations in the United States. Headquartered in Charlotte, North Carolina, Portrait Innovations offers family, group and individual portraits to customers within two hours. Portrait Innovations targets customers including mothers, families and business professionals across America.