Launching a new product or service isnât what is used to be. In the good old days, you could hire a PR agency to craft a press release and set up a press tour.
But if you touch lava at all you will be very badly burnt. Yes you will die if you are exposed to it for any amount of time.
Viscosity in lava is chiefly influenced by temperature, and the presence of gases. The higher the temperature of a given lava flow, the lower the viscosity. A particular lava may initially flow rapidly, but as temperature decreases, viscosity will increase, and alter the type of flow. The presence of dissolved gases called volatiles also plays a key role in lava flow, and type of eruption.