Social Psychology Key Figures. 1  Allport (1920) â Social Facilitation. 2  Bandura (1963) Social Learning Theory. 3  Festinger (1950) â Cognitive Dissonance. 4  Tajfel (1971) â Social Identity Theory. 5  Weiner (1986) â Attribution theory. 6  Milgram (1963) â Shock Experiment. 7  Haney, Banks, Zimbardo (1973) â Prison Study.
Founded in 2012 by two Stanford students, Snap is the Los Angeles-based technology and social media company behind messaging app Snapchat.
Snapchat has been through at least five rounds of funding, raising a total $163 million. Itâs last major round was in December 2013 when it raised $50 million in Series C funds from hedge fund Coatue Management at $3.41 a share â not long after it had snubbed a $3 billion offer from Facebook.