Definition. A theory that is based on the evolution of how a product moves through a four-step process, or life cycle, from beginning to end. This process begins with the introduction of the product, and then it moves on to the growth stage, the maturity stage, and ends with a decline in the product's sales.
THEORIES OF LEARNING. 2. BEHAVIORIST THEORIES. 2.1. Behaviorism Overview. Behaviorism is an approach to psychology that combines elements of philosophy, methodology, and theory. It emerged in the early twentieth century as a reaction to. mentalistic psychology, which often had difficulty making predictions that could. be tested using rigorous experimental methods.
Visit Biography.com to learn more about B.F. Skinner, who developed the theory of behaviorism and wrote Walden Two . American psychologist B.F. Skinner is best known for developing the theory of behaviorism, and for his utopian novel Walden Two (1948).