business as usual. A phrase which refers to the normal conduct of business regardless of current circumstances, especially difficult events which pose a potential negative impact. The phrase can also mean maintaining the status quo.
Elvis ended his two-week run unable to capture success in Vegas, but that didn't end his relationship with the city. While he wouldn't return to a Las Vegas stage for 13 years, in 1963 he spent several weeks in town to film the hit movie Viva Las Vegas, which co-starred Ann-Margret.
Presley backstage at the International Hotel on Aug. 1, 1969. The first time Elvis Presley played Las Vegas, the critics hated him. Two years earlier, he had been driving a truck in Memphis for $45 a week. Now he had a contract with RCA Victor Recordings and a movie deal with Paramount Studios.