Typically a consumer will go to the store and reach for a brand. If the consumer grabs the same brand repeatedly, this is almost always habitual buying, not brand loyalty. In these scenarios the consumer's buyer behavior doesn't go through the normal belief-attitude-behavior sequence.
What is 'Liability' A liability is a company's financial debt or obligations that arise during the course of its business operations. Liabilities are settled over time through the transfer of economic benefits including money, goods or services.
Liability is a legal obligation of an individual or business entity towards creditors arising out of some transactions.Types of Liabilities are explained in this article. Liability is a legal obligation of an individual or business entity towards creditors arising out of some transactions.Types of Liabilities are explained in this article.