Typically a consumer will go to the store and reach for a brand. If the consumer grabs the same brand repeatedly, this is almost always habitual buying, not brand loyalty. In these scenarios the consumer's buyer behavior doesn't go through the normal belief-attitude-behavior sequence.
What is 'Liability' A liability is a company's financial debt or obligations that arise during the course of its business operations. Liabilities are settled over time through the transfer of economic benefits including money, goods or services.
Liability insurance (also known as Commercial General Business Liability) protects a companyâs assets and pays for obligations â medical costs, for example âincurred if someone gets hurt on your property or when there are property damages or injuries caused by you or your employees.