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Marketing globalization puts the power of the world's markets in the palm of your hand. Photos.com/PhotoObjects.net/Getty Images. Marketing globalization is a synergistic term combining the promotion and selling of goods and services with an increasingly interdependent and integrated global economy.arketing globalization is a synergistic term combining the promotion and selling of goods and services with an increasingly interdependent and integrated global economy.
Globalization is the tendency of businesses, technologies, or philosophies to spread throughout the world, or the process of making this happen.The global economy is sometimes referred to as a globality, characterized as a totally interconnected marketplace, unhampered by time zones or national boundaries.he proliferation of McDonalds restaurants around the world is an example of globalization; the fact that they adapt their menus to suit local tastes is an example of glocalization (also known as internationalization), a combination of globalization and localization.