The definition of an institution is an established custom or practice, or a group of people that was formed for a specific reason or a building that houses the group of people. Marriage is an example of a cultural institution.
Contextual targeting is a type of targeting on the Google Display Network in which you select specific keywords or topics and then allow AdWords to identify websites that are a good fit for your keywords and targets.
â¢ Context: â¢ The adjectival form of the word context is âcontextualâ and is used in the sense of ârelevantâ or âsomething pertaining to an occasion or âplace.â. â¢ The expression âcontextual advertisingâ refers to âadvertising done according to the relevance of the place or the occasion.