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Creating an image. The most basic function of the campaign poster is to present an idealized image of the candidate, Eubanks said. This 1888 poster of Grover Cleveland, printed for the Democratic National Convention, sought to overcome negative publicity from the discovery of his illegitimate child.
Jimmy Carter as Jesus. Enough said. Advertising campaigns are a critical part of any successful American presidential election. As you can see below, U.S. presidential races have yielded some interesting campaign posters. From hand-etched, antique lithographs to posters inspired by the modernism of the Mad Men advertising era, these designs are anything but boring. Campaign poster for Jimmy Carter, circa 1976.