Besides the models and<unk>  of behavior<unk>  there are methods for promoting behavior<unk> . Among them one of the most widely used is Tailoring or personalization. Tailoring Tailoring refers to methods for personalizing communications intended to generate higher behavior<unk>  than non personalized ones. There are two main claims for why tailoring works: Tailoring may improve preconditions for message processing and tailoring may improve impact by altering starting<unk>  determinants of goal outcomes. The different message processing mechanisms can be summarized into: Attention, Effortful processing, Emotional processing and self-reference. * Attention: Tailored messages are more likely to be read and remembered * Effortful processing: Tailored messages elicit careful consideration of persuasive arguments and more systematic utilization of the receivers own schemas and memories. This could also turn out damaging because this careful consideration does increase counterarguing, evaluations of credibility and other processes that lessens message effects. * Peripheral emotion/processing: tailoring could be used to create an emotional response such as fear, hope or anxiety. Since positive emotions tend to reduce effortful processing and negative emotions enhance it, emotion arousal could elicit varying cognitive processing. * Self-reference: This mechanism promotes the comparison between actual and ideal behaviors and reflection.<unk>  determinants of goal outcomes are the different psychological and social constructs that have a direct influence on behavior. The three most used mediators in tailoring are attitude, perception of performance and self efficacy. Although results are largely positive they are not consistent and more research on the elements that make tailoring work is necessary.
Behavioural change theories
Augmentative and alternative communication
Transcultural nursing
Cross-cultural psychiatry
Parapsychology
Terminology of alternative medicine
Culture of violence theory
Critical medical anthropology