Modelling and mass media In series TV programming, according to<unk> , the awarded behaviors of liked characters are supposed to be followed by viewers, while punished behaviors are supposed to be avoided by media consumers. However, in most cases, protagonists in TV shows are less likely to experience the long-term suffering and negative consequences caused by their risky behaviors, which could potentially undermine the punishments conveyed by the media, leading to a modeling of the risky behaviors. Nabi and Clark conducted experiments about individual’s attitudes and intentions consuming various portrayals of one-night stand sex– unsafe and risky sexual behavior, finding that individuals who had not previously experienced one night stand sex, consuming media portrayals of this behavior could significantly increase their expectations of having a one night stand sex in the future, although negative outcomes were represented in TV shows.
Social cognitive theory
Psychoanalytic theory
Biosocial theory
Parapsychology
Culture of violence theory
Biopsychosocial model
Orthomolecular psychiatry
Attention restoration theory