when did the first pair of beats come out
Beats Electronics Beats' original product line were Beats by Dre headphones. In promotional materials, Dre outlined the line's advantages by alleging that listeners were not able to hear "all" of the music with most headphones, and that Beats would allow people to "hear what the artists hear, and listen to the music the way they should: the way I do." In comparison to most headphones, Beats products were characterized by an emphasis towards producing larger amounts of bass, and are particularly optimized towards hip-hop and pop music.[8][49][50] In October 2012, Beats unveiled its first two self-developed products, the Beats Executive noise-cancelling headphones (to compete with similar offerings by Bose and Sennheiser) and the Beats Pill portable speaker.[11][18] In October 2015, Beats launched a new collection of speakers including the upgraded Beats Pill+ Speaker.[51]
Ed Sheeran In March 2015, Sheeran revealed he was setting up a record label, Gingerbread Man Records, which is a deal with Warner Music Group.[145] The label was launched in August 2015 alongside its accompanying YouTube channel.[146] Jamie Lawson, the label's first signee, met Sheeran while they were both in London's folk circuit.[147] Lawson released his self-titled debut album on 9 October 2015, which has earned him a number one in the UK Albums Chart.[148] Sheeran signed his second artist, Foy Vance, in November 2015.[149]