look what you made me do vevo record
Look What You Made Me Do The song's music video premiered on August 27, 2017 at the 2017 MTV Video Music Awards.[50] The video broke the record for most-watched video within 24 hours by achieving 43.2 million views on YouTube in its first day.[51] It topped the 27.7 million Vevo views Adele's "Hello" attracted in that timeframe, as well as the 36 million YouTube views of Psy's "Gentleman" video.[52][53][54] It was viewed at an average 30,000 times per minute in its first 24 hours, with views reaching over 3 million views per hour.[51] As of July 2018, it has over 940 million views, making it the 89th most-viewed Vevo video of all time and has reached 7.7 million likes on YouTube, making it the 21st most-liked YouTube video of all time.
Look What You Made Me Do However, Maura Johnston of The Guardian wrote a negative review of the song, faulting the "sloppy" lyrics and blaming Swift for not giving a clear context in the lyrics.[13] Brittany Spanos of Rolling Stone believed that the song marked a continuation of the feud between Swift and rapper Kanye West; the latter had previously name-dropped Swift in his song "Famous" by using the line, "I feel like me and Taylor might still have sex / Why? / I made that bitch famous". The single was noted as being a darker, angrier work than what Swift had done before.[17][31] Hugh McIntye of Forbes was critical of the change in style, saying that it "didn't sound like [Swift]" and that it "may have some kinks to work out".[16] Meaghan Garvey from Pitchfork referred to it in a review as "a hardcore self-own" track.[32]