who wrote the song if that isn't love
If This Isn't Love "If This Isn't Love" is a popular 1946 song composed by Burton Lane with lyrics written by E. Y. Harburg. The song was published in 1946 and introduced by Ella Logan and Donald Richards the following year in the Broadway musical Finian's Rainbow.
I'm Not in Love Stewart came up with the idea for the song after his wife, to whom he had been married for eight years at that point, asked him why he didn't say "I love you" more often to her. Stewart said, "I had this crazy idea in my mind that repeating those words would somehow degrade the meaning, so I told her, 'Well, if I say every day "I love you, darling, I love you, blah, blah, blah", it's not gonna mean anything eventually'. That statement led me to try to figure out another way of saying it, and the result was that I chose to say 'I'm not in love with you', while subtly giving all the reasons throughout the song why I could never let go of this relationship."