who has the highest number of followers on social media
List of most-followed Instagram accounts This list contains the top 25 accounts with the most followers on the social photo-sharing platform Instagram.[1] As of August 2018, the most followed user is Instagram's own account, with over 247 million followers. Selena Gomez is the most followed individual, with over 141 million followers.[2] Eleven accounts have exceeded 100 million followers on the site.
Beauty YouTubers Four of the top one hundred most subscribed-to channels on YouTube are beauty-related. Popular, nationally-recognized beauty channels include those of United Kingdom's Zoe Sugg or “Zoella” at 11,801,645 subscribers, Mexico's Mariand Castrejon or ”Yuya” at 18,157,348 subscribers and Netherlands's Nikkie de Jager or “NikkieTutorials” at 7,300,712 subscribers. [17]