Chris Greenwood stops by this episode of the podcast. He's here in Nashville we go on a ride. Not only do we start dropping bombs the rain starts dropping on us enjoy this episode. So first off, I just want to say welcome to the podcast and before we jump into the episode. Let me tell you a little bit about myself and what you can expect I have been in the business now for coming up on 30 years. What we're going to talk about in this podcast or things that go on in my day-to-day life whether it be as a manager whether it be as a consultant whether it be as someone who is creating products that's helping musicians all over the world. If there's something going on in the industry, we're going to talk about it. If there's a strategy that needs to be taught we're going to talk about it. And if there's some way that I can help get you closer to your goal. Then you're in the right place because that's what we are going to talk about here on the music industry blueprint podcast. Now, let's jump into The episode helping you navigate the music industry. Here's Rick Barger with the music industry blueprint podcast. All right. So in this episode of the podcast number 106, it's going to be random conversations with Rick and Chris. That's right. Chris Green would manifest is here at Nashville. We are attending funnel hacking live and also the goat Mastermind we have goat yoga here in Tennessee, but the goat Mastermind is greatest of all time. I'm it's with James Smalley Steven Larson or Steve Larson. I think Stephens dead or who did he kill that? He killed Steve or did he kill Steve killed Steve? He killed Steve. Okay, you sure it was Steve know. He killed Stephen will have to figure it out funnel hacker radio. If you want to figure out what it is that we're talking about there. But last night I turned Chris onto Instagram live after I pick them up at the airport. Tell me about your first Answered. Why do you now think it's a great idea? Well, yeah Instagram life is amazing and I had done it but I've never brought my fans on before and Not only was I freaking out but my fans were freaking out like we'd bring the money like dude. I can't believe I'm talking to you right now. And so just so you guys know like I'd go live on Instagram and then you can click and wave to them and then you can invite them to come on live. I think you only bring one person on one at a time you have time but a literally They're mice. My iPhone screen goes half and so you can see me you can see them and we're just talking face-to-face and it was just really unreal like fans like three of them shared some pretty powerful. Yeah the kid from Louisiana was quoting a set list of yours from four years ago and how the book is changed his life. And you know, what's interesting is everyone kept bringing up fighter. Yeah. It's like you've always talked about the movement, you know, I was listening to one of your things and you were talking about how how to create Movement of fighter create became a movement, but you could see it with those people last night. So what do you think? Why do you think you haven't done it in the past? I don't know but he's even you saying that because I have really pushed my movement fighter and I'll just share with you guys, you know, sometimes you doubt yourself and you wonder is this cool enough? I want to call it the fighters and you wonder you know, you have all these doubts if it's cool enough or if it's really a movement but seeing my hands last night like really into it and sharing their stories like that because like I haven't been touring as much and that's normally where I would hear the stories where I was like, you know what I mean, whether it impacted but sometimes I'd tour places that were not my hardcores but you better believe my hardcores are following me on line. So all of a sudden I'm chatting face-to-face with fans from all over the world that are my hardcores and and it's almost like like seeing what they want like to like we talk about this all the time but to actually connect with your fans and be in Trick them last night was it was a real eye-opener to me and and what I can do in the future to really, you know, well in the thing with Instagram live in the internet is you still could talk to these fans from all over the world. You don't have to physically go tour a country leave your wife leave your daughter to get to know and let these people show you their appreciation. But more important is you showing them your appreciation by bringing them on that's what kind of freaked people out because it's like the to see the reaction in real time last night makes me wonder why artists wouldn't at least once or twice a week Instagram allows you to stay on there for an hour, even an hour or two, you know, especially those of you that are going to be touring or you've got a new single dropping don't show up the day that the song comes out and start asking everyone for help now, especially knowing that there's these tools that meant you could have loved on them and had conversations with them leading up to But if you wait till the day it comes on sale, you're like that friend that shows up at your house when they need money. Yeah. Yeah, and that's the only time you see them you gotta invest now like I was going live every day for a while. I was doing it Instagram and I think YouTube or Facebook. Yeah, remember but anyways, I wasn't bringing them on live. So that was the one thing I was missing out on. Yep. And but what I was doing good, I want to challenge you guys is get do this now so you can get good at it. It and give them a call to action each time and like mine will be if I continue to do this will be to get my CD or get my book fighter and just say after at the at the end. That's my call to action. You see Rick doing it with his book encouraging you guys, you know helping hanging out but let me interrupt for a second because I don't come out and start that way. I usually never mention my program until someone says, oh my gosh, that's great information. And then I can say by the way or for you as a fan when that kid last. Knight said oh my gosh. I absolutely loved your book fighter. What you have to remember is when he came on his followers were now notified and they may have no idea what he's talking about. So that's a good opportunity for you to say. You know what I really appreciate you saying that and by the way, if you're curious to know what he's talking about, you can learn more about my book fighter in the link in my bio. That's none. Slimy, you know it She's just yeah, right, but they'll lead it for you. They'll I mean I have people come on mind that are you know pay 275 bucks to be in my group coaching program. Tell me how great I am. And then I apologized said look guys. He happens to know me a little bit better because he sees me once a week through my group coaching program. So thank you and some of you that are here right now. Like I said the other night I said, you know, a lot of you are showing me the picture of the book. I appreciate that if you guys would like a copy of the book it's four dollars to 71 cents you The shipping. I've already bought the book and next thing, you know, I started seeing sales and things like that. So all these strategies that we share our strategies that we are using in our own business and then it wasn't until recently that I did, you know, three weeks Monday will now be three weeks in a row every night that I've gone live on Instagram and I told you you see I mean you help me set up my book funnel you see exactly what's happening. So for the artist what I love is when I get off that Instagram live and I see that somebody for the first time just went live because I got notified and I'm like good for them. Like last night my buddy Ace how high or ace high subs and some kind of card reference. He's a producer he came on and it was just me but he was in the studio doing a tracking section session and he's like yo, what's up big Rick and it's just me and him right now, but I'm in the studio with this guy as he's telling a guy. Run it again. I'm going to start a little bit earlier. I want you to come in and hit that Harmony, you know, it was like he let me into his world. That's cool. And that's what super important. Okay. So now we've got that Instagram live. We're challenging all of you to do that Spotify artist page. A lot of people been coming to me lately. A lot of request is like, how can I get more plays on Spotify? I tell people I say, I would ask a pay what your Spotify I'll go check it out. Excuse me, one of the things I notice right away. No bios. No. Jurors, didn't look pro at all. $67. What are some of the strategies because you have your Spotify profits program? What are some of your strategies for a new artist? Just getting started out that don't cost them anything to help grow their Spotify. One of the easiest things you can do is create a playlist your own playlist throw some songs in there. But if you name it something similar to bins that that your similar to so, you know. Mmm, Lincoln Park Taylor Swift River it is make a playlist of their songs in call it that like bands that sound like or whatever and you can even go into Google and this is getting a little ninja here, but there's a tool called keywords everywhere where you can see what people are searching for and how often they're searching for that will create a playlist based on that and and then when people are going to Spotify that you already know they're searching for it and then your playlist will get found. I did this for a band that's you know, they got about 1.7 million monthly listeners. I did like it because we've done a lot of songs together. I did a kind of collab playlist of all of our songs that thing as brought me over 50,000 streams just because I had the playlist and now I've got hundreds of followers and you want to update that playlist every now and then but like you can become a curator and you can have a playlist that has lots of followers, especially if it's something that's in your genre, but you don't just put all your songs in there you might have you pepper your songs in there. And that's one free traffic source. That is just like been amazing for me. I wish I had jumped on it sooner while hey is the next best time to plant a tree is today. You know, I always say a thousand years earlier, but just get started on this. Well in the key was something that you said was that it has a theme a lot of times people will just make these sporadic playlist that what you got to do is you could be causing your self harm because if someone's listening to a song that they like and then you just try to slip one in there or slip. One of your own in there and they skip past it the algorithm just let Spotify no. Well, they're not digging this song they skip past it and if it's yours, so make sure that your production quality is up to par go ahead and make sure that you're making that investment beforehand a lot of times trying to do things too early can cause you problems. Another thing you have to realize now is that when you are on your artist page and you have your songs go down every day. Multiple times a day and hit the share button and share it across Twitter and share it across Facebook and Instagram. They're allowing you to do that. And what happens at that point is that if you do it multiple times a day, you can turn yourself into your own radio station and don't be upset bothers me a lot when people are like man, I can't get on any playlist. First question I asked will do you have your own playlist? No, okay. So that's your fault too. You know, I'm not getting enough place. I'm like great. Did you share your song five times today? Well, no, and here's the other it's your fault that released you're out when you release the single. Did you give you give the Spotify editors at least a month and a half to when you submitted it to CD Baby or two important District? I don't care who used the once you submitted it and schedule it to release. Did you do it a month and a half in advance or just whip it up a week later and gave them no time to look at it at it or review it or give it even a Shit to get out of you. Probably didn't because you just whipping it out there. Yeah got the Masters. Like I'm throwing this out there probably didn't create any content ODed on Instagram or social media create your lyric cards a song explanation. Now, let's show dotco you can do a pre download. It's one of those where people like the used to be the pre-order on iTunes. Now, you can do the pre download it to your playlist. Yeah ahead of time and and now it's like spotify's even getting more. Or lean yet a week out. You can submit a one song to their curators and I'm seeing people getting on all kinds of different playlist right now. I did last my last release I got here the rain is pouring rain as we're driving to drop Chris off at his writing session. So I got what was it to to new music Friday playlist. I got one u.s. Christian. I got one in Canada. They get it brought me tens of thousands of streams and that's by me. Just planning a little bit more. It's time and out whooping it up. I'm excited too, but I get a song guys I get it get the song you want to share with the world. But if you will plan like a real marketing release, you'll get such a better response and get better results. And I know this what you want you want more streams treat it like a business, especially if you're wanting to try to attract the attention of someone else to come in and vested you and invest in your world. Let him see that you understand the business that you're in let him see that you're utilizing all the tools. Is that are available to you that you're not just sitting around waiting for someone else to come along and run your business for you. It will go a long long way. So hey guys, listen, have yourself a great rest of your day. If this is your first time check it out the podcast you could also check out Chris Chris tell them about your podcast and when it comes out, yeah, it's called smart music business. We release one twice a week and I call it smart music business because I already made all the dumb decisions for you so you can hopefully Boyd's on wonderful smart way also to check out his podcast. I'll make sure that it's in the show notes. Also we release here every Monday and Thursday and I'd love to give you a copy of the book head on over to music industry blueprint.com while you're there you can choose whether you want a hard copy or a digital and what I also did for you is I am sharing the most recent replay of my how to become a social media ninja and under an hour absolutely killed it you we talked about about Instagram live. I'll show you how to go live. I'll show you the platforms that you need to be on a more importantly how to get everything done in under an hour a day for those of you that are on a time crunch. So you've been awesome. I'll check you out on the next episode and I appreciate you ciao. You've been listening to the music industry blueprint podcast with Greg Barker. You can follow Rick on Twitter a trick Barker music and remember you don't drown by falling into the water you drown by staying there.
Are you creating a professional profile on Spotify that is attractive to your fans (and future fans)? Do you want to connect with your fans in a new, face-to-face way on Instagram? Are you making the right kind of playlists on Spotify? Listen to this episode of the Music Industry Blueprint podcast to hear Chris Greenwood of Manifest and I discuss Instagram live/streaming and how you can make the most of Spotify right now! 👍🏻   "If you will plan a real marketing release, you'll such a better response and better results. - Chris Greenwood "Treat it like a business!" - Rick Barker What do you want to hear from the Music Industry Blueprint Podcast? Tell us here! ***Want to be a guest on the Music Industry Blueprint Podcast? *** Send an email to podcast@musicindustryblueprint.com With the following information: Name, website, social handles, questions you would like to ask Rick and contact information  Resources:   Chris Greenwood's "Smart Music Business" Podcast Grab a FREE Copy of my book "$150,000 Music Degree"  MusicIndustryBlueprint.com Free Training “How To Become A Social Media Ninja In Under An Hour.” Click HERE If you're listening after January 24, 2019 & Want the Free Training! Artist Assessment  with Rick:  Facebook Instagram Youtube  Twitter Soundcloud RickBarker.com Contact: podcast@musicindustryblueprint.com for a chance to be a guest on the MIB podcast show  ---   Send in a voice message: https://anchor.fm/music-industry-blueprint/message 