CICS-FM
CICS-FM is a Canadian radio station, which broadcasts at 91.7 FM in Sudbury, Ontario. The station airs a country format, branded as Pure Country 91.7. The studio and offices are located at 699 Frood Road in Sudbury, and the station transmits a 50,000 watt signal from the CBC tower. History Originally owned by Larche Communications, the station was licensed by the CRTC on July 12, 2007. The format and KICX 91.7 branding were patterned on Larche's existing CICZ-FM in Midland, although CICZ's format and brand were moved to sister station CICX-FM in Orillia before CICS was launched. The station began on-air testing periods without audio in late spring 2008, and officially began testing with country music on the morning of July 28. On August 18 at 7 a.m. ET, the station officially launched as KICX 91.7. The KICX-FM morning show hosts Luke and Shannon kicked it off that morning with the song "Play Something Country" by Brooks and Dunn. On August 10, 2017, Bell Media announced that it would acquire CICS. Bell Media received approval from the CRTC on February 14, 2018. On May 28, 2019, as part of a country-wide format reorganization by Bell, CICS rebranded as Pure Country