Hollywood Sign
The Hollywood Sign is an American landmark and cultural icon overlooking Hollywood, Los Angeles, California. Originally the Hollywoodland Sign, it is situated on Mount Lee, in the Beachwood Canyon area of the Santa Monica Mountains. Spelling out the word "Hollywood" in white uppercase letters and 450 feet (137.2 m) long, it was originally erected in 1923 as a temporary advertisement for a local real estate development, but due to increasing recognition the sign was left up, and replaced in 1978 with a more durable all-steel structure. Among the best-known landmarks in both California and the United States, the sign makes frequent appearances in popular culture, particularly in establishing shots for films and television programs set in or around Hollywood. Signs of similar style, but spelling different words, are frequently seen as parodies. The Hollywood Chamber of Commerce holds trademark rights to the Hollywood Sign but only for certain uses. Because of its widespread recognizability, the sign has been a frequent target of pranks and vandalism across the decades. It has since undergone restoration, including the installation of a security system to deter mischief. The sign is protected and promoted by the nonprofit "The Hollywood Sign Trust", while its site and