La Costeña (food company)
Conservas La Costeña, usually called La Costeña, is a Mexican brand of canned products. It was founded in 1923 by Vicente López Recines. The company has become an important brand inside and outside Mexico. Nowadays, La Costeña sells its products across Mexico and in 40 countries around the world. While all its products in the beginning were chilies, the company later began producing new products such as beans, ketchup, vegetables and others. The production plants have been modified also, in addition there is the fact that the factories have won some recognitions for the changes in technology and process. History La Costeña was founded in 1923 by Vicente López Recines. He bought a little grocery shop called “La Costeña” where he began preparing chili peppers in vinegar. He packaged and sold chilies in 20-kilogram jars with alcohol so that they could last longer. By 1937 López decided to make his own jar company; this decision changed the business. In 1948, he founded the principal factory in Mexico City. It has an area of five thousand square meters. The new production plant counted on forklift trucks and transport units; as a consequence the business continued growing up and increasing their distribution