Toytown Stores
Toytown is one of the largest independent toy and nursery retailers in Northern Ireland and the UK. With 33 stores throughout Northern Ireland and the UK and the independent toy retail chain was founded in Belfast in 1979. Stores : 33 About Managing Director Alan Simpson opened his first Toytown store on Castlereagh Road, Belfast in 1979. The family-run company later moved its operations to Newtownards where it remains today. Operations Toytown currently employs over 200 staff and operates 31 stores in total, 8 in Northern Ireland and 23 in England and Scotland. Some Toytown stores boast nursery departments under the 'Babyworld at Toytown' banner and stock a wide range of prams, pushchairs, cots and other goods. The company is still expanding over the UK and Northern Ireland, with the latest store having opened at The Maidstone, Kent in May 2023. History After 22 years of trading in Northern Ireland, Toytown expanded into the UK mainland in 2001, opening up in a few ex Beatties of London stores. In 2006 it opened its first concession store, followed by a first outlet branch in 2007. In 2008 Toytown, due to the growth of their concession business, began to open stores within