Maltesers
Maltesers are a British confectionery product manufactured by Mars, Incorporated. First sold in the UK in 1937, they were originally aimed at women. They have since been sold in Europe, Australia, New Zealand, Canada, United States and Middle East. The slogan is "The lighter way to enjoy chocolate". Maltesers consist of a spheroid malted milk centre surrounded by milk chocolate. Maltesers are sold in a variety of packaging, including plastic bags (ranging in size from small 'fun-size' upwards), larger cardboard boxes and tubes, and plastic buckets (ranging in size from medium to very large). They also have medium-sized "teasers" in Celebrations boxes. Maltesers are also one of the types of chocolate included in Mars's Revels assortment. A YouGov poll conducted between July and October 2020 saw them ranked the most popular confectionery in the UK. History Maltesers were created by the American Forrest Mars Sr. in the United Kingdom in 1936, and first sold in 1937. They were originally described as "energy balls" and aimed at slimming women. The current Maltesers' slogan is "The lighter way to enjoy chocolate". Earlier slogans have included: "The chocolates with the less fattening centre", "No ordinary chocolate" and "Nothing pleases like Maltesers". In the