Nash Rambler
The Nash Rambler is a North American automobile that was produced by the Nash Motors division of Nash-Kelvinator Corporation from 1950 until 1954 in sedan, wagon, and fixed-profile convertible body styles. On 1 May 1954, Nash-Kelvinator merged with the Hudson Motor Car Company to form American Motors Corporation (AMC). The initial run of the Nash Rambler was then built by AMC in Kenosha, Wisconsin, until 1955. The Nash Rambler established a new segment in the automobile market and is widely acknowledged to be the first successful modern American compact car. The original Rambler also established the idea of a small but luxurious economy car. The 1950 through 1955 Nash Rambler was the first model run for this platform. Using the same tooling, AMC reintroduced an almost identical "new" 1958 Rambler American for a second model run. This was a rare feat of having two distinct and successful model runs, an almost unheard-of phenomenon in automotive history. Development Nash-Kelvinator's President George W. Mason saw that the company needed to compete more effectively and insisted a new car had to be different from the existing models in the market offered by the "Big Three" U.S. automakers. Mason also realized the basic problem