WISE Campaign
The WISE Campaign (Women into Science and Engineering) is a United Kingdom-based organization that encourages women and girls to value and pursue science, technology, engineering and maths-related courses in school or college and to move on into related careers and progress. Its mission statement aims to facilitate understanding of these disciplines among women and girls and the opportunities which they present at a professional level. It is operated by UKRC trading as WISE (company number 07533934). Formation The campaign began on 17 January 1984, headed by The Baroness Platt of Writtle, a qualified mechanical engineer, at which time women made up 7% of graduate engineers and 3% of professional engineers in the UK. It was a collaboration between the Engineering Council and the Equal Opportunities Commission, originally viewed as a one-year campaign "Women into Science and Engineering" WISE'84. Activities One of WISE's main objectives is to listen to students and women qualified or working in these sectors, and understand and voice their opinions to academic institutions, policy-makers and employers. It then works creatively with delivery agencies and others, offering models, tools and approaches to support them in challenging traditional approaches, so as to demonstrate equitable involvement. WISE combats gender stereotypes