<commit_before>---
layout: page
weight: 0
seo:
  title: Frequently Asked Questions
  description: Answers to common questions about migrating to Marketing Campaigns
title: Frequently Asked Questions
navigation:
  show: true
---

## Legacy Newsletter Sunset

* [Why are you retiring Legacy Newsletter?](#-Why-are-you-retiring-Legacy-Newsletter)
* [How long will Legacy Newsletter be available?](#-How-long-will-Legacy-Newsletter-be-available)
* [What will happen to my account when the product is retired?](#-What-will-happen-to-my-account-when-the-product-is-retired)
* [What if I choose not to migrate?](#-What-if-I-choose-not-to-migrate)

## [Pricing](#-Pricing)

* [Is the pricing for Marketing Campaigns the same as it is for Legacy Newsletter](#-Is-the-pricing-for-Marketing-Campaigns-the-same-as-it-is-for-Legacy-Newsletter)
* [Where do I choose how to pay for Marketing Campaigns?](#-Where-do-I-choose-how-to-pay-for-Marketing-Campaigns)
* [How can I estimate what it will cost to use Marketing Campaigns?](#-How-can-I-estimate-what-it-will-cost-to-use-Marketing-Campaigns)
* [Why does Marketing Campaigns charge me for storing contacts?](#-Why-does-Marketing-Campaigns-charge-me-for-storing-contacts)
* [What is the additional value of Marketing Campaigns vs. Legacy Newsletter?](#-What-is-the-additional-value-of-Marketing-Campaigns-vs-Legacy-Newsletter)
* [I’m using Marketing Campaigns, why am I still being billed for Legacy Newsletter?](#-Im-using-Marketing-Campaigns-why-am-I-still-being-billed-for-Legacy-Newsletter)

## [Migrating](#-Migrating)

* [Can I try Marketing Campaigns with test sends before deciding whether to migrate?](#-Can-I-try-Marketing-Campaigns-with-test-sends-before-deciding-whether-to-migrate)
* [Will SendGrid automatically migrate my account to Marketing Campaigns?](#-Will-SendGrid-automatically-migrate-my-account-to-Marketing-Campaigns)
* [What do I need to prepare before to migrating to Marketing Campaigns?](#-What-do-I-need-to-prepare-before-migrating-to-Marketing-Campaigns)
* [How do I move my contacts from Legacy Newsletter to Marketing Campaigns?](#-How-do-I-move-my-contacts-from-Legacy-Newsletter-to-Marketing-Campaigns)
* [How do I move my templates from Legacy Newsletter to Marketing Campaigns?](#-How-do-I-move-my-templates-from-Legacy-Newsletter-to-Marketing-Campaigns)
* [How do I transfer my unsubscribes from Legacy Newsletter to Marketing Campaigns?](#-How-do-I-transfer-my-unsubscribes-from-Legacy-Newsletter-to-Marketing-Campaigns)
* [How do I download and save my historical stats?](#-How-do-I-download-and-save-my-historical-stats)
* [How do I migrate my API integration with Legacy Newsletter to Marketing Campaigns?](#-How-do-I-migrate-my-API-integration-with-Legacy-Newsletter-to-Marketing-Campaigns)

## [Contact Management](#-Contact-Management)

* [What information will Marketing Campaigns store about my contacts?](#-What-information-will-Marketing-Campaigns-store-about-my-contacts)

## [Segmentation](#-Segmentation)

* [What is segmentation?](#-What-is-segmentation)
* [How is a list different from a segment?](#-How-is-a-list-different-from-a-segment)
* [How do I create a segment?](#-How-do-I-create-a-segment)

## [Statistics](#-Statistics)

* [What will happen to all of my historical stats in Legacy Newsletter?](#-What-will-happen-to-all-of-my-historical-stats-in-Legacy-Newsletter)
* [Why are some stats that I'm used to in Legacy Newsletter missing in Marketing Campaigns?](#-Why-are-some-stats-that-Im-used-to-in-Legacy-Newsletter-missing-in-Marketing-Campaigns)

## [Campaign Creation](#-Campaign-Creation)

* [How is creating a campaign different in Marketing Campaigns than Legacy Newsletter?](#-How-is-creating-a-campaign-different-in-Marketing-Campaigns-than-Legacy-Newsletter)

***********

{% anchor h2 %}
Legacy Newsletter Sunset
{% endanchor %}

{% anchor h3 %}
Why are you retiring Legacy Newsletter?
{% endanchor %}

We created Legacy Newsletter to deliver on customer demand for a simple, straightforward e-newsletter tool to support user engagement and retention.

Over time, the needs and expectations of our customers—and the market at large—have continued to grow. In response, we built Marketing Campaigns: an easy-to-use solution designed to help customers confidently achieve their email marketing goals.

In order to best meet your email marketing needs, our focus will be dedicated to optimizing Marketing Campaigns moving forward. Without continued investment, Legacy Newsletter will become obsolete and impractical for us to continue to support to the degree our customers deserve.

{% anchor h3 %}
How long will Legacy Newsletter be available?
{% endanchor %}

Legacy Newsletter will be available **until September 30, 2017**. We encourage you to [migrate to Marketing Campaigns]({{root_url}}/User_Guide/Legacy_Newsletter/Legacy_Newsletter_Migration/migration_checklist.html) before that date.

If you choose not to migrate, you’ll need to download any data from Legacy Newsletter you wish to maintain **before September 30, 2017**.

{% anchor h3 %}
What will happen to my account when the product is retired?
{% endanchor %}

On **September 30, 2017**, Legacy Newsletter will no longer exist, meaning you will not be able to access any data you have stored in the application such as contact lists, templates, statistics, or prior campaigns. This includes both the web interface at sendgrid.com/newsletter and [APIs]({{root_url}}/API_Reference/Web_API/Legacy_Features/Marketing_Emails_API/index.html) at `api.sendgrid.com/api/newsletter`.

Statistics related to email sent through Legacy Newsletter will still be included in your overall SendGrid stats, and will be identifiable by the default category of “Newsletter” along with any additional categories you’ve assigned your Legacy Newsletter campaigns.

We will send a regular cadence of reminders leading up to the **September 30, 2017** retirement date, but ultimately it’s your responsibility to ensure you’ve retained any data you wish to access after the sunset.

{% anchor h3 %}
What if I choose not to migrate?
{% endanchor %}

If you choose not to migrate, you’ll need to download any data and assets from Legacy Newsletter you wish to retain before **September 30, 2017**. Anything not downloaded by this date will be permanently deleted.

{% anchor h2 %}
Pricing
{% endanchor %}

{% anchor h3 %}
Is the pricing for Marketing Campaigns the same as it is for Legacy Newsletter?
{% endanchor %}

Both Legacy Newsletter and Marketing Campaigns start with your base SendGrid plan (which can be shared with any mail you send using the API or SMTP relay). For instance, if you have the Pro 300K plan and send 100,000 emails through Legacy or Marketing Campaigns, you’ll have 200,000 emails remaining to send through the API or SMTP relay.

From there, each email marketing solution charges a premium for sending through the user interface. With Legacy Newsletter it’s a **$0.25 fee per 1,000 emails you send**. For Marketing Campaigns, it’s a **$10 fee per 10,000 contacts you store**. Your first 2,000 contacts in Marketing Campaigns are free.

If you used Legacy Newsletter between 1 August 2016 and 30 March 2017, when you switch to Marketing Campaigns, you can [choose how you’d like to pay]( https://app.sendgrid.com/settings/choose_how_you_pay). You can continue to pay per email sent or you can choose to pay per contact you store in Marketing Campaigns: 

<table class="table" style="table-layout:fixed">
  <tr>
    <td><p>Pay <b>per email</b> you send</p>
    <p><i>Special offer for Legacy Newsletter </br>migrators</i></p>
 </br>
        <p>$0.25/1,000 emails</p>
        <p>(plus base plan)</p>
    </td>
    <td><p>Pay <b>per contact</b> you store</p>
        <p><i>Standard Marketing Campaigns pricing</i></p>
 </br>
        <p>$10/10,000 contacts</p>
        <p>(plus base plan)</p>
    </td>
  </tr>
</table>

{% anchor h3 %}
Where do I choose how to pay for Marketing Campaigns?
{% endanchor %}

Visit the **[Choose How You Pay page]**(https://app.sendgrid.com/settings/choose_how_you_pay) in your account. If that link does not work for you, Navigate to **Settings** then **Plan and Billing Details**, then scroll to Marketing Campaigns and click **Learn More**. 

Note: To be eligible for this pricing offer you need to have sent email via Legacy Newsletter between August 1, 2016 and March 30, 2017. 

{% anchor h3 %}
How can I estimate what it will cost to use Marketing Campaigns?
{% endanchor %}

Leverage our [Pricing Calculator](https://app.sendgrid.com/settings/choose_how_you_pay) to enter the volume of email you’ll be sending as well as the number of contacts you’ll store in Marketing Campaigns.

{% anchor h3 %}
Why does Marketing Campigns charge me for storing contacts?
{% endanchor %}

Charging by contacts stored in Marketing Campaigns as opposed to an additional fee for each email sent through Legacy Newsletter is aligned with sending best practices. This model encourages you to monitor how engaged your recipients are, and to modify your marketing strategy accordingly. Here’s how:

**Send less frequently to unengaged recipients:** If you have recipients who are not opening your email, remove them from your list! Continually sending to these recipients not only leads to a poor recipient experience, but is also a poor use of your time and money. By removing unengaged recipients, you save money, improve deliverability, and maintain a positive reputation with your recipients and your recipients’ inbox providers.

**Send more frequently to engaged recipients:** If you have recipients who are highly engaged, test sending to them more often. With the Marketing Campaigns pricing model, you’re only paying for storing that individual contact, regardless of how often you send to them.

{% info %}
Emails sent through either Legacy Newsletter or Marketing Campaigns count towards your base plan. Here we’re focusing on the added cost of sending through our email marketing solutions.
{% endinfo %}

A final note: The ability to segment your contacts into meaningful recipient groups is a core benefit of Marketing Campaigns (and a key enhancement over Legacy Newsletter). Segmentation requires Marketing Campaigns to store your contacts, and that data storage is the expense that drives our pricing.
<commit_msg>removing the bold on line 133 because it invalidates the link<commit_after>---
layout: page
weight: 0
seo:
  title: Frequently Asked Questions
  description: Answers to common questions about migrating to Marketing Campaigns
title: Frequently Asked Questions
navigation:
  show: true
---

## Legacy Newsletter Sunset

* [Why are you retiring Legacy Newsletter?](#-Why-are-you-retiring-Legacy-Newsletter)
* [How long will Legacy Newsletter be available?](#-How-long-will-Legacy-Newsletter-be-available)
* [What will happen to my account when the product is retired?](#-What-will-happen-to-my-account-when-the-product-is-retired)
* [What if I choose not to migrate?](#-What-if-I-choose-not-to-migrate)

## [Pricing](#-Pricing)

* [Is the pricing for Marketing Campaigns the same as it is for Legacy Newsletter](#-Is-the-pricing-for-Marketing-Campaigns-the-same-as-it-is-for-Legacy-Newsletter)
* [Where do I choose how to pay for Marketing Campaigns?](#-Where-do-I-choose-how-to-pay-for-Marketing-Campaigns)
* [How can I estimate what it will cost to use Marketing Campaigns?](#-How-can-I-estimate-what-it-will-cost-to-use-Marketing-Campaigns)
* [Why does Marketing Campaigns charge me for storing contacts?](#-Why-does-Marketing-Campaigns-charge-me-for-storing-contacts)
* [What is the additional value of Marketing Campaigns vs. Legacy Newsletter?](#-What-is-the-additional-value-of-Marketing-Campaigns-vs-Legacy-Newsletter)
* [I’m using Marketing Campaigns, why am I still being billed for Legacy Newsletter?](#-Im-using-Marketing-Campaigns-why-am-I-still-being-billed-for-Legacy-Newsletter)

## [Migrating](#-Migrating)

* [Can I try Marketing Campaigns with test sends before deciding whether to migrate?](#-Can-I-try-Marketing-Campaigns-with-test-sends-before-deciding-whether-to-migrate)
* [Will SendGrid automatically migrate my account to Marketing Campaigns?](#-Will-SendGrid-automatically-migrate-my-account-to-Marketing-Campaigns)
* [What do I need to prepare before to migrating to Marketing Campaigns?](#-What-do-I-need-to-prepare-before-migrating-to-Marketing-Campaigns)
* [How do I move my contacts from Legacy Newsletter to Marketing Campaigns?](#-How-do-I-move-my-contacts-from-Legacy-Newsletter-to-Marketing-Campaigns)
* [How do I move my templates from Legacy Newsletter to Marketing Campaigns?](#-How-do-I-move-my-templates-from-Legacy-Newsletter-to-Marketing-Campaigns)
* [How do I transfer my unsubscribes from Legacy Newsletter to Marketing Campaigns?](#-How-do-I-transfer-my-unsubscribes-from-Legacy-Newsletter-to-Marketing-Campaigns)
* [How do I download and save my historical stats?](#-How-do-I-download-and-save-my-historical-stats)
* [How do I migrate my API integration with Legacy Newsletter to Marketing Campaigns?](#-How-do-I-migrate-my-API-integration-with-Legacy-Newsletter-to-Marketing-Campaigns)

## [Contact Management](#-Contact-Management)

* [What information will Marketing Campaigns store about my contacts?](#-What-information-will-Marketing-Campaigns-store-about-my-contacts)

## [Segmentation](#-Segmentation)

* [What is segmentation?](#-What-is-segmentation)
* [How is a list different from a segment?](#-How-is-a-list-different-from-a-segment)
* [How do I create a segment?](#-How-do-I-create-a-segment)

## [Statistics](#-Statistics)

* [What will happen to all of my historical stats in Legacy Newsletter?](#-What-will-happen-to-all-of-my-historical-stats-in-Legacy-Newsletter)
* [Why are some stats that I'm used to in Legacy Newsletter missing in Marketing Campaigns?](#-Why-are-some-stats-that-Im-used-to-in-Legacy-Newsletter-missing-in-Marketing-Campaigns)

## [Campaign Creation](#-Campaign-Creation)

* [How is creating a campaign different in Marketing Campaigns than Legacy Newsletter?](#-How-is-creating-a-campaign-different-in-Marketing-Campaigns-than-Legacy-Newsletter)

***********

{% anchor h2 %}
Legacy Newsletter Sunset
{% endanchor %}

{% anchor h3 %}
Why are you retiring Legacy Newsletter?
{% endanchor %}

We created Legacy Newsletter to deliver on customer demand for a simple, straightforward e-newsletter tool to support user engagement and retention.

Over time, the needs and expectations of our customers—and the market at large—have continued to grow. In response, we built Marketing Campaigns: an easy-to-use solution designed to help customers confidently achieve their email marketing goals.

In order to best meet your email marketing needs, our focus will be dedicated to optimizing Marketing Campaigns moving forward. Without continued investment, Legacy Newsletter will become obsolete and impractical for us to continue to support to the degree our customers deserve.

{% anchor h3 %}
How long will Legacy Newsletter be available?
{% endanchor %}

Legacy Newsletter will be available **until September 30, 2017**. We encourage you to [migrate to Marketing Campaigns]({{root_url}}/User_Guide/Legacy_Newsletter/Legacy_Newsletter_Migration/migration_checklist.html) before that date.

If you choose not to migrate, you’ll need to download any data from Legacy Newsletter you wish to maintain **before September 30, 2017**.

{% anchor h3 %}
What will happen to my account when the product is retired?
{% endanchor %}

On **September 30, 2017**, Legacy Newsletter will no longer exist, meaning you will not be able to access any data you have stored in the application such as contact lists, templates, statistics, or prior campaigns. This includes both the web interface at sendgrid.com/newsletter and [APIs]({{root_url}}/API_Reference/Web_API/Legacy_Features/Marketing_Emails_API/index.html) at `api.sendgrid.com/api/newsletter`.

Statistics related to email sent through Legacy Newsletter will still be included in your overall SendGrid stats, and will be identifiable by the default category of “Newsletter” along with any additional categories you’ve assigned your Legacy Newsletter campaigns.

We will send a regular cadence of reminders leading up to the **September 30, 2017** retirement date, but ultimately it’s your responsibility to ensure you’ve retained any data you wish to access after the sunset.

{% anchor h3 %}
What if I choose not to migrate?
{% endanchor %}

If you choose not to migrate, you’ll need to download any data and assets from Legacy Newsletter you wish to retain before **September 30, 2017**. Anything not downloaded by this date will be permanently deleted.

{% anchor h2 %}
Pricing
{% endanchor %}

{% anchor h3 %}
Is the pricing for Marketing Campaigns the same as it is for Legacy Newsletter?
{% endanchor %}

Both Legacy Newsletter and Marketing Campaigns start with your base SendGrid plan (which can be shared with any mail you send using the API or SMTP relay). For instance, if you have the Pro 300K plan and send 100,000 emails through Legacy or Marketing Campaigns, you’ll have 200,000 emails remaining to send through the API or SMTP relay.

From there, each email marketing solution charges a premium for sending through the user interface. With Legacy Newsletter it’s a **$0.25 fee per 1,000 emails you send**. For Marketing Campaigns, it’s a **$10 fee per 10,000 contacts you store**. Your first 2,000 contacts in Marketing Campaigns are free.

If you used Legacy Newsletter between 1 August 2016 and 30 March 2017, when you switch to Marketing Campaigns, you can [choose how you’d like to pay]( https://app.sendgrid.com/settings/choose_how_you_pay). You can continue to pay per email sent or you can choose to pay per contact you store in Marketing Campaigns: 

<table class="table" style="table-layout:fixed">
  <tr>
    <td><p>Pay <b>per email</b> you send</p>
    <p><i>Special offer for Legacy Newsletter </br>migrators</i></p>
 </br>
        <p>$0.25/1,000 emails</p>
        <p>(plus base plan)</p>
    </td>
    <td><p>Pay <b>per contact</b> you store</p>
        <p><i>Standard Marketing Campaigns pricing</i></p>
 </br>
        <p>$10/10,000 contacts</p>
        <p>(plus base plan)</p>
    </td>
  </tr>
</table>

{% anchor h3 %}
Where do I choose how to pay for Marketing Campaigns?
{% endanchor %}

Visit the [Choose How You Pay page](https://app.sendgrid.com/settings/choose_how_you_pay) in your account. If that link does not work for you, Navigate to **Settings** then **Plan and Billing Details**, then scroll to Marketing Campaigns and click **Learn More**. 

Note: To be eligible for this pricing offer you need to have sent email via Legacy Newsletter between August 1, 2016 and March 30, 2017. 

{% anchor h3 %}
How can I estimate what it will cost to use Marketing Campaigns?
{% endanchor %}

Leverage our [Pricing Calculator](https://app.sendgrid.com/settings/choose_how_you_pay) to enter the volume of email you’ll be sending as well as the number of contacts you’ll store in Marketing Campaigns.

{% anchor h3 %}
Why does Marketing Campigns charge me for storing contacts?
{% endanchor %}

Charging by contacts stored in Marketing Campaigns as opposed to an additional fee for each email sent through Legacy Newsletter is aligned with sending best practices. This model encourages you to monitor how engaged your recipients are, and to modify your marketing strategy accordingly. Here’s how:

**Send less frequently to unengaged recipients:** If you have recipients who are not opening your email, remove them from your list! Continually sending to these recipients not only leads to a poor recipient experience, but is also a poor use of your time and money. By removing unengaged recipients, you save money, improve deliverability, and maintain a positive reputation with your recipients and your recipients’ inbox providers.

**Send more frequently to engaged recipients:** If you have recipients who are highly engaged, test sending to them more often. With the Marketing Campaigns pricing model, you’re only paying for storing that individual contact, regardless of how often you send to them.

{% info %}
Emails sent through either Legacy Newsletter or Marketing Campaigns count towards your base plan. Here we’re focusing on the added cost of sending through our email marketing solutions.
{% endinfo %}

A final note: The ability to segment your contacts into meaningful recipient groups is a core benefit of Marketing Campaigns (and a key enhancement over Legacy Newsletter). Segmentation requires Marketing Campaigns to store your contacts, and that data storage is the expense that drives our pricing.

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