Report: Trent Reznor Working on Apple's Music-Streaming Service
The Nine Inch Nails frontman is playing a "major role" in designing the new music app, The New York Times reported.
https://www.pcmag.com/news/report-trent-reznor-working-on-apples-music-streaming-service
Apple is reportedly looking to up the cool factor of its much rumored music-streaming service with the help of Trent Reznor.
The Nine Inch Nails frontman and Beats chief creative officer is playing a "major role" in designing the new music app, according to a new report from The New York Times. Beats co-founder Jimmy Iovine is also helping with the app, which will compete with Spotify and boast many of the same features as the old Beats Music streaming service, including "curated playlists and a more vivid visual appeal, while conforming to Apple's sleek and minimal design aesthetic," the report notes.
As for price, Apple was initially hoping to offer its music-streaming service for $8 a month to undercut Spotify, Rhapsody, and Rdio, which all charge $10 a month for a premium subscription. Unfortunately, it looks like that's not going to happen. Several music executives told the Times that Apple was unable to get record labels to lower their licensing costs.
Rumors about Apple's Beats-powered music-streaming service have been circulating for months. It is expected to make its debut at June's Worldwide Developers Conference, and will likely arrive in the fall with the new iOS devices and iOS 9. Several reports indicate that unlike Spotify, Apple's new streaming service will not have a free tier.
However, Apple is also reportedly looking to revamp its free iTunes Radio service, possibly with a "more geographically targeted approach that would bear some resemblance to a traditional radio station," the Times reported. iTunes Radio first debuted in September 2013, but hasn't been hugely popular, especially compared to competitor Pandora.
Meanwhile, Apple TV owners got some new content options this week, including CNNGo, which offers live broadcasts and on-demand content from the news network, plus TED, Tastemate, and Young Hollywood.
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