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changing the game
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Green Bay Packers and Aaron Rodgers Four Touchdown Performance NFC North Clinching Win Featured on NFL Turning Point
January 3, 2017 / sportscolab
STAMFORD, Conn. – January 3, 2017 – This week's all-new edition of NFL Turning Point, debuting Thursday at 1:30 a.m. ET / Wednesday at 10:30 p.m. PT on NBCSN, takes an in-depth look at the Green Bay Packers' NFC North clinching win over the Detroit Lions, and breaks down QB Aaron Rodgers' four touchdown performance.
In addition, the show analyzes the New England Patriots' victory over the Miami Dolphins; examines the Kansas City Chiefs' AFC West clinching win against the San Diego Chargers; and shines a spotlight on the rookie season of Philadelphia Eagles QB Carson Wentz, including the Eagles' matchup with the Cowboys this past Sunday.
Hosted by Football Night In America's Dan Patrick, the 30-minute long NFL Turning Point, co-produced by NFL Films, airs weekly throughout the entire NFL season, including the playoffs and Super Bowl.
This week's episode includes:
Packers – Lions: NFL Films analyzes the battle between Rodgers and Lions QB Matthew Stafford, and examines Rodgers' 27 completions on 39 pass attempts for 300 yards and four touchdowns.
Patriots – Dolphins: NFL Turning Point studies the parallels of the Week 17 matchups between the two teams this season and last season, and analyzes the postseason home-field advantage implications that were once again on the line for the Patriots. In addition, the segment highlights the impact of WR Julian Edelman on Sunday, and how his 77-yard touchdown reception in the third quarter proved to be the "turning point" in the game.
Chiefs – Chargers:The segment explores the Chiefs' AFC East clinching win, reviews WR Tyreek Hill's strong performance, and dissects his 95-yard punt return for a touchdown that broke the game open in the third quarter.
Cowboys – Eagles: Featuring in-game audio from the Eagles' matchup with the Cowboys, the segment examines how Wentz was able to connect with TE Zach Ertz for two touchdowns and lead Philadelphia to a 27-13 victory over Dallas.
Wednesday night's Sounds of The Game – Powered by BOSE – segment will feature the Best of NFL Films Week 17 wires, including in-game audio from WR Odell Beckham Jr. in the Giants' win over the Redskins.
Each week NFL Turning Point is built around select NFL matchups from the previous weekend, and focuses on the crucial "turning point" moments that ultimately defined the outcome of each game. The show also features anatomy-of-a-play type segments and long-form game-of-the-week style narratives that include pre-game and post-game access, sideline sounds, jaw-dropping cinematography and incredible storytelling that is synonymous with NFL Films.
During the 2016-17 season NBCSN will air a total of 21 NFL Turning Point episodes. The season finale, scheduled to air on Wednesday, February 8, 2017, will look back at the "turning point" of Super Bowl LI.
Source: Press Release via NBC Sports Group
Brands Go Immersive for CES 2017
December 19, 2016 January 3, 2017 / sportscolab
Strategic advisory and business development firm MediaLink is heading to CES 2017 to expose its clients—a mix of Hollywood, Silicon Valley, Madison Avenue and Wall Street—to "immersion and experiences in terms of sensations in marketing," according to President and COO Wenda Harris Millard.
If that's not enough, there also will be disruption, the kind that is sweeping the video and television business and which MediaLink Chairman and CEO Michael Kassan will discuss on stage with media executive Barry Diller.
"We will have many other programs that focus on sensation," Millard says in an interview with Beet.tv. "Lots of client meetings, lots of panels and our own immersive experiences."
Among other challenges, MediaLink clients are "trying to get their arms around" the ever-changing video sector, according to Millard.
"It does seem very overwhelming with all the opportunities, but they are opportunities and markers are decidedly interested in being where their audiences are," says Millard. "It's almost an imperative for them to play in this new video environment and to figure out what works for them."
Experiences and sensations involving virtual and augmented reality will be a particular focus at CES, even though "only a small sliver" of consumers has been exposed to these technologies, according to Millard.
"Like many things in this world, the East Coast and West Coast have a little bit of a lead in terms of what's new," says Millard. "I think the rest of the country in this particular case is probably not very up to speed on VR or AR."
Nonetheless, she thinks it's important for marketers to understand such emerging technologies.
"I think CES at large is a great opportunity for us not to necessarily focus on the technology itself buy the change in consumer behavior that's facilitated by technology," Millard adds. "And then look at the implications for our business and the potential applications."
With virtual reality alone Millard sees "quite extraordinary" opportunities, citing sectors like education, health and entertainment.
"Exactly what that is and how we reach the mass audiences that so many marketers need, that's all to come," she says.
This interview is part of our series "The Road to CES," a lead-up series in advance of CES 2017. The series is presented by FreeWheel. Please find more videos from the series here.
Sports Business Forum presented by Turner Sports at CES 2016
December 6, 2016 January 3, 2017 / sportscolab
As CES 2017 approaches, we take a look back last year at a sampler of one of the panel discussions during the sports business forum at CES 2016.
Review of Sony Playstation VR
October 6, 2016 October 6, 2016 / sportscolab
TeamUSA Awards for Rio 2016 Olympic Games
TeamUSA Awards Presented By Dow
Stephen Curry Talks Social Activism, Slyce and Nothing But Nets at TechCrunch Disrupt 2016
September 14, 2016 September 14, 2016 / sportscolab
Invitation to Private Reception with Stephen Curry at TechCrunch Disrupt
Join us for a private reception with Stephen Curry at TechCrunch Disrupt on Tuesday, September 13th in SF to benefit UNF's Nothing But Nets campaign
On behalf of the UN Foundation's Nothing But Nets campaign, we're excited to invite you to join two-time NBA MVP Stephen Curry of the Golden State Warriors for a special private reception at TechCrunch Disrupt in San Francisco at Pier 48 on Tuesday evening, September 13th.
As you may already know, Steph has been leading the Three for Three Challenge by donating three life-saving nets for every three-point shot he makes, including last season's historic season when he broke the all-time NBA record for three pointers.
Steph will be doing an on-stage interview at TechCrunch Disrupt about his support in the fight against malaria with Nothing But Nets, using technology for good and his involvement with social media startup Slyce.
Please join Nothing But Nets and Steph immediately after his presentation from 6-7pm. The reception will include a Q&A with Nothing But Nets co-founder and former Sports Illustrated writer Rick Reilly, and all guests will have a chance to meet Steph and get a photo and autograph.
Nothing But Nets will also be having a special preview of their VR (virtual reality) film at the event.
There are also sponsorship opportunities for the special reception and conference if interested.
Individual tax-deductible tickets can be purchased at www.NothingButNets.net/techcrunchdisrupt and all proceeds from the reception will benefit Nothing But Netsto protect children and families from malaria.
Hope you will consider attending the event and please share this invitation with anyone who may be interested. If you are unable to attend, but interested to support this important campaign with a donation, please visit www.NothingButNets.net/donate.
Please help spread the word and let me know if you have any questions or feel free to contact Kavita Sood on the Nothing But Nets team at ksood@unfoundation.org.
REGISTER FOR TICKETS HERE
Changing the Game is About the Intersection of Sports+Technology. Signup for Newsletter or learn more at: www.sportscolab.com
Tech and Entertainment in the Era of Mass Customization | a16z Podcast with Marc Andreessen and Reed Hastings
Sports Business Innovation Continues to Expand at CES 2017
NBA on TNT to Broadcast from CES 2017
ELEAGUE Showcases eSports at CES 2017
SportsTech Preview at CES 2017
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