At Ogden's Pioneer Days Rodeo, a "tough enough to wear" this color campaign was begun to fight breast cancer
She says of the program, The Tough 
Enough to Wear Pink program shows the support of the rodeo family and... [DOC] [TLE] but not - Twin Falls Public Library Newspaper Archive [PAR] Aug 2, 2009 ... cut by wagons that hauled pioneers along .... Camas County Fair and Rodeo, 
features American Legion break- fast, 7 to 10 a.m.; ...