In 1990 this entrepreneur lent his name & casino to a TV game show
In 1989 and 1990, Trump lent his name to the Tour de Trump 
cycling stage... [DOC] [TLE] Donald Trump's Ghostwriter Tells All - The New Yorker [PAR] Jul 25, 2016 ... Schwartz thought about publishing an article describing his ... Trump looking like 
a conquering hero; at the top was Trump's name, in large gold block lettering.