In 1948 Irv Robbins & this brother-in-law began franchising their small chain of ice cream stores
The Baskin-Robbins ice cream parlors started as separate 
ventures of Burt... [DOC] [TLE] Baskin-Robbins Franchise Information - Entrepreneur [PAR] 1948 (68 Years) ... As a teenager in the 1930s, Irv Robbins managed an ice 
cream shop in ... Robbins began experimenting by mixing fruit and candy into the 
ice cream.