In 1977 General Mills acquired the U.S. licensing rights to this French "yo"gurt brand
[DOC] [TLE] general mills, inc. - Investor Relations Solutions [PAR] Jul 13, 2009 ... General Mills, Inc. and all subsidiaries included in the Consolidated ... Yoplait, 
Trix, Yoplait Kids, Go-GURT, Fiber One, YoPlus, Yoplait ... exclusive royalty-free 
license to use the Pillsbury brand and the .... the Colombo Yogurt acquisition.