Legend has it that the design of this company's Monsieur Bibendum logo was inspired by a pile of rubber tires
[DOC] [TLE] Michelin Design Case - Goodlogo [PAR] Apr 16, 2009 ... Monsieur Bibendum, the Michelin Man, has been the chief symbol of ... Legend 
has it that the designer, Mr. O'Galop, was inspired by the sight of a pile of rubber 
tires.