This Bob Seger song was used in ads for Chevy trucks
[DOC] [TLE] Ad Break: The 2014 Chevrolet Silverado Is Strong - GM Authority [PAR] Jul 1, 2013 ... Chevrolet begins its campaign for the 2014 Chevrolet Silverado on July 4, ... You 
know how people still attach to that powerful slogan and Bob Seger song?