The bright lights of Broadway give the Theatre District this nickname
More neon 
lights... [DOC] [TLE] Broadway Theater District Hotels New York City.com : Profile [PAR] NYC.com, the authentic city site, also offer a comprehensive Visitor Guide section 
... NYC.com's Broadway Theater District Guide to New York City ... a reference to 
the countless bright lights that have illuminated this area now for over a century... [DOC] [TLE] What's So Special About Broadway?