This military campaign launched by North Vietnam on January 30, 1968 was named for the Vietnamese New Year
The first phase of the assault began on January 30 and 31, when NLF 
forces... [DOC] [TLE] TET OFFENSIVE: THE TURNING POINT IN THE VIETNAM WAR ... [PAR] The Tet offensive was launched on January 30, 1968, the eve of Tet, Vietnam's 
most important ... Over 80,000 Viet Cong and members of the North Vietnamese 
army ... campaign to convince the American people that we were winning the war
.