This candidate played on his name with buttons that said Au H2O
... Brandel is proud of his Abraham Lincoln campaign items, including likenesses 
.... Pro-Goldwater buttons made clever plays on the candidate's name, ... the 
name with chemical symbols like "AuH2O" or featured Goldwater's... [DOC] [TLE] Fall 2002 - Marketing Dimensions from Traymore Marketing [PAR] The exhibit includes a Franklin Delano Roosevelt campaign button with his 
picture ... a Barry Goldwater bumper sticker ("AuH2O in 1964") and a Dukakis-
Bentsen T-shirt.