What questions couldn't you answer when browing my new website?
pedalpete: I think you're coming at this from the wrong approach (though I could be wrong). 
I don't go to a website to 'browse', or to get questions answered, and particularly, 'what questions couldn't get answered'.I think what you are looking for is what does the website do for the business. Does the website attract clients, explain what the company does, and why shirlaws is the best choice?So, to start 'love business'. What is that? You love business? we should love business? what does loving a business get a person? How is it beneficial? Same thing with the taglines on your slider. They are like a bunch of taglines, but they are somewhat out of context, and what's with all the children?
If you are a business site, why would you fill your site with childish playful images? Do you specialize in business that cater to children? if so, then it might make sense, but I'm not getting that context form what you have. 
'Increase turnover'? Shouldn't that be 'decrease turnover'? or I guess it depends on what 'turnover' is referring to. You want to limit staff turnover, not increase it. 'Impove their bottom line'. Who are they? I want to improve my bottom line. 
Of course, if you spend a bit more time on the site, you see the 'coaching' stuff, but that isn't what first strikes the visitor, and you'll likely loose a lot of people before they even see that stuff.Focus on the coaching first. Shirlaws is a coaching company which ..., we help your business...,