Setting Goals
pedalpete: I assume you are referring to this post http://37signals.com/svn/posts/1689-link-ready-aimfail-why-s... ??As I understand it, it does not recommending you don't set goals, it is just recommending that goals be something more than a to-do list or group of numbers.Let's take a goal such as 'fix a bug within two days'. What 37 Signals is saying is that that isn't a good goal if by fixing that bug, you introduce two others.Or 'add two new paying customers a day', doesn't help if you lose 3 per day. So you'd be better off with a goal like 'grow revenue 3% each month'.How you word your goals is very important, and makes sure you are focusing on the right things.That's my take on it.