Good books on the nuts and bolts of starting up
lpolovets: Reality Check by Guy Kawasaki is excellent, and covers everything from PR to marketing to legal. Some parts are advice on how to approach various aspects of starting up while other parts are more "nuts and bolts." (on average, the book stays somewhere between those two slants)http://www.amazon.com/Reality-Check-Outsmarting-Outmanaging-... is e