How to get bloggers to write about your product?
raffi: This is a repost of one of my old comments:I highly recommend reading: http://www.balsamiq.com/blog/?p=198Peldi's advice and the links he give are dead on. I pitched bloggers before reading this and got a zero response rate.Then I adjusted tactics. I added a phone number to my website and a mediakit. Some of the articles Peldi links to talk about having a media kit.I also added the ability to give out codes for people to try the service for free. This is important as it takes replying to me out of the equation. The blogger can try things out (if they choose) at their leisure. The code also makes it easy to tell who is looking.I started looking for bloggers via Google Alerts, Technorati, etc.). I then sent tailored messages to a few and included the "try it" code. I also tried to say something to show my site added to the dialog of something they already wrote.Overall I kept my pitch short (unlike this reply :))I mentioned nothing about writing a review or any such thing. I merely asked for their opinion. Some folks reviewed my service, others sent me their opinion. Still, I had responses :)My mediakit is at: http://www.feedbackarmy.com/about.slpAnd my welcome page for people with a code is: http://www.feedbackarmy.com/tryit.slp?code=theircodehereGood luck!