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Lior: Larger companies need such a system due to sheer volume and faceless interactions with the customers. Smaller firms better have a good idea what your client is up to without a survey/poll. The only target audience that makes sense to me is smaller businesses that do not have a long term relationship with the client. For that its perfect, except I have no one to test it on.You can also branch out as a notification service that tracks acknowledgment, (Doctors appointment reminder service, etc...)