How do you feel when you see "ninja" or "rock star" in a job post?
hga: While I agree with many of the detailed points made by others in this discussion, I can put it very simply: it makes me feel like I'm not a member of the culture of the company.And companies have to be pretty professional to tolerate some of their staff being from different cultures (narrowly defined) ... and one making such a advertisement sure doesn't sound professional to me.