Best approach for taking on well funded competitors ?
kneath: My advice - launch soon and start making money (charge as soon as possible - tomorrow preferably).  There's a unique advantage to not having funding: when you make money, it's all yours.You should also keep in mind that funded companies are going for the "home run" — which means they're far more likely to keep their services free for longer and tagging on more expensive price tags.  It also means that they don't want to make money in the early stages else they be judged on how much money they make rather than the size of their userbase.When you're developing solo, you don't need to worry about this. You get to focus on developing a financially sustainable product (VCs could care less about this).  Financially sustainable for a solo developer might be $5k/mo, while a funded company might need $100k/mo just to break even (which is a loss to the VCs).  Use this to your advantage: you can keep lower prices and worry less about becoming "mainstream" and more about getting enough customers to pay your bills and spend more time on the product.