Getting Eyeballs
jamesbritt: "Make a bogus/cute little app that might not relate to your site like that 'Is Hillary Swank Hot?' app that was here a week ago."Except that gave me a poor impression of the people behind it, since the notion of it being an "app" struck me as disingenuous.It's easy to get attention, less easy to get  good attention (begin debate over "there's only one thing worse than being talked about ...")