 Best day in near future to launch?
aristus: Govt agencies and others who want to bury data do so on a Friday before a long holiday... like this recent one.So do the opposite: launch next Tuesday, 24 Feb.But, and I say this with love, it doesn't fucking matter when you launch. We launched a beta... 12 days ago? I don't remember precisely because it doesn't matter. The people using are happy and we don't need to see our names in print.I've worked at places that had rock star launches and promptly failed because they didn't make something people wanted. I've worked for nice, profitable businesses you've never heard of, and never will.Anyway -- if you want publicity, it's more than just numerology. You have to build relationships with people beforehand. It's not like you're going to email news@wired.com at exactly 8:13 am on the day before deadline, and boom! you're an internet legend. Give journalists a little credit.