SEO today, what's it all about? 
yannis: (a) Content (and attach a blog)(b) Be the community.Answer questions on forum(s) related to your niche. Help people solve those problems via Twitter and other social sites. Write in turn about those experiences. Rinse & Repeat.It's cheaper to cause awesomeness than to buy it.(c) Adhere to basics, good titles, viral marketing, link building, make it easier for people and spiders to find you site.