 How can you encourage users to generate content?
weaksauce: You might want to listen to this venture voice episode that I just heard:http://www.venturevoice.com/2007/06/vv_show_46_jeremy_stoppe...It's about the beginning of yelp by it's founder and one of the areas he touched on is how they started off in new geographic areas. It might be a good fit for your situation.